AAP didn’t hire any agencies for advertising, public relations while BJP’s campaign was planned by professional firms Madison Media and Soh...

With just days to go for Delhi polls, BJP has walked into a caste controversy with a party ad in Hindi that used the term ‘upadravi gotra.’

Kunal Jeswani, chief digital officer of O&M, has just been named CEO as a part of a major top management restructuring at the agency.

The Bharatiya Janata Party plans to launch a special advertising campaign in Jammu and Kashmir (J&K) ahead of the upcoming state elections.

Co's latest strategy comes at a time when online firms have been attempting to raise their ad revenues by personalising ads to attract atte...

Ogilvy & Mather has announced that it has agreed to acquire a majority stake in PennyWise Solutions a leading digital solutions company.