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KELLOGG COMPANY
Why Ferrero is buying Chocos maker Kellogg in a $3 billion dealFerrero, the Italian confectionery giant known for Nutella, is set to acquire WK Kellogg, the U.S. cereal maker, for $3.1 billion. This dea...11 Jul, 2025, 05.53 PM IST- Nutella maker Ferrero taking cereal company Kellogg private in deal valued at about $3.1 billionFerrero, the company behind Nutella and Butterfinger, is set to acquire WK Kellogg, the cereal company, in a deal worth around USD 3.1 bill...10 Jul, 2025, 07.21 PM IST
- Kellogg raises annual forecasts on higher prices as margin pressure loomsThe cereal maker's shares were down about 6% at $71.20 as the company warned its profit margins in the fourth quarter would not improve as ...03 Nov, 2022, 09.03 PM IST
- Kellogg to split into three independent companiesCompanies have begun to split up at an accelerated pace, including General Electric, IBM and Johnson & Johnson, but such splits are more ra...21 Jun, 2022, 05.25 PM IST
- Kellogg’s goes beyond breakfastKellogg India, which has been clocking double-digit growth over the past seven years (it doubled its business in volume during this period)...05 Feb, 2018, 11.02 AM IST
- Kellogg MD Sangeeta Pendurkar resigns after 6-year stintPendurkar has been working at transforming the company from being a pure-play breakfast cereal and cornflakes maker to a snacking company.20 Jun, 2017, 10.48 PM IST
- Kellogg seeks to persuade Indians to treat cereal as a snack, not just as breakfast foodByrant, who was on a three-day visit to Chennai last week, said India accounted for 10% of Asia-Pacific sales and was Kellogg’s.17 Aug, 2015, 06.28 AM IST
- Kellogg’s can replace bag of chips in India: CEO John BryantCereal has the potential to replace a bag of chips as a snacking option in India, says John Bryant, chief executive of Kellogg.17 Aug, 2015, 04.07 AM IST
- Was cornflakes invented as an anti-masturbation food?The breakfast cereal was invented by John Harvey Kellogg as something to make people desist from sexual desires.07 Aug, 2015, 11.37 AM IST
- Kellogg grows 31% to cross Rs 500 crore sales mark in IndiaIn the Rs 700-crore Indian organised breakfast cereal market, where Kellogg holds more than 60% share, the brand is facing increased compet...27 Dec, 2013, 05.34 AM IST
- Cereal maker Kellogg hires 4 from rivals as key sales dipThe company this week appointed Harpreet Singh Tibb from packaged goods giant Hindustan Unilever as its marketing director.18 Jan, 2013, 06.57 AM IST
- Kelloggs to launch more affordable products in IndiaBreakfast food-maker Kelloggs on Wednesday said it plans to introduce more affordable products targeted at the mass market segment to penet...10 Nov, 2010, 07.33 PM IST
- Big Bazaar, Food Bazaar boycott Kellogg’s over margin rowAfter boycotting Cadbury in 2008 over margin differences, Kishore Biyani is at it again: this time it’s Kellogg’s at the receiving end.12 Nov, 2009, 12.28 AM IST
- Dipak Jain to step down as Kellogg School of Management deanDipak Jain, a prolific marketing scholar, will step down as dean of the prestigious Kellogg School of Management at Northwestern University...02 Jun, 2009, 12.07 AM IST
- When not to use the parent brandKellogg has been criticised for keeping its branding to a minimum on FruitaBu. But Marketing asks why all the fuss?16 Nov, 2007, 12.33 AM IST
- Calorie-conscious cos go on adkins dietFrom Kellogg’s to Unilever, food majors are phasing out commercials that highlight unhealthy practices.27 Jun, 2007, 12.15 AM IST
- Kellogg's wants Tiger frozenUS cereal maker Kellogg's does not want Britannia to use the Tiger logo for products other than biscuits.21 Nov, 2006, 01.03 AM IST
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