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How Vaibhav Sooryavanshi, 15, became the great sporting prodigy of this generationCricket prodigy Vaibhav Sooryavanshi, a 15-year-old sensation, is set to make history as India's youngest senior men's player. After a stel...- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
- Inside Lalit Modi’s lavish London house: A look at the IPL founder’s 5-storey mansionLalit Modi, the architect of the Indian Premier League, has transformed cricket's economics and entertainment value. He resides in a lavish...
- Shah Rukh Khan nearly said no to IPL: Lalit Modi reveals the Jaipur story behind KKR’s birthLalit Modi shares how Bollywood star Shah Rukh Khan was initially hesitant to buy the Kolkata Knight Riders. Khan, a football fan, doubted ...
- Vaibhav Sooryavanshi’s net worth: How rich is the 15-year-old cricket sensation? A look at his wealth, cars, properties, IPL salary and luxury lifestyleVaibhav Sooryavanshi net worth: Vaibhav Sooryavanshi, a 15-year-old cricketer, is making waves in the IPL with Rajasthan Royals. His recent...
- IPL may become the GOAT of sports world; League sees sharp rise in valuations on record media rights deals, deep-pocketed sponsorsIPL franchise values are soaring, projected to hit $15 billion by 2032. This growth rivals top European football clubs. Record media rights...
- A nation of sporting moments, not yet a sporting cultureIndia celebrates sports in flashes, with non-cricket athletes often struggling for recognition and financial security. Despite government s...
- Big-budget campaigns show how AI companies are racing for relevance in IndiaAI giants are making a big splash in India. ChatGPT and Google Gemini are using TV and billboards to show how AI can solve everyday problem...
- Logo play to long game: IPL moves beyond ad slots to brand platforms amid changing sponsor mixThe Indian Premier League is reinventing its approach to sponsorship. Brands are moving beyond mere visibility, shifting their focus to sto...
- IPL 2025 sees major sponsorship deals; Punjab Kings partners with Kshema Insurance, MI with Lauritz KnudsenAs IPL 2025 approaches, Punjab Kings and Mumbai Indians secure substantial sponsorships. Punjab Kings partner with Kshema General Insurance...
- MI signs ₹120-crore jersey deal with Lauritz KnudsenMumbai Indians has secured a three-year jersey sponsorship deal with Lauritz Knudsen, worth an estimated ₹120 crore. This surpasses their p...
- BCCI signs IPL sponsorship deal with Wonder Cement worth Rs 250 croreBCCI signs Wonder Cement as IPL's official umpire partner, replacing Paytm. Wonder Cement's Rs 250 crore deal spans IPL 2024-2028. It joins...
- IPL title rights base price set at Rs 1,750 croreOn December 12, the BCCI released a tender for title sponsor rights for the IPL seasons 2024-2028. The tender will be available for purchas...
- IPL teams may hit it out of the park with sponsorships"The cumulative sponsorship would be around Rs 1,000-1,200 crore for all the IPL teams combined, this does not include the team's share of ...
- RISE Worldwide facilitates sponsorship deals worth Rs 300 Cr for IPL 2022RISE has worked across all the 10 franchises and the central IPL team as well as the advertisers including Ather Energy, Cars24, Upstox, Re...
- IMG-Reliance facilitates sponsorship deals worth Rs 325 cr for IPLIMG-Reliance (IMGR) has facilitated 36 marketing, licensing and sponsorship deals during the 13th edition of the Indian Premier League (IPL...
- IMG Reliance facilitates deals over Rs 150 crore this IPLIMG-R also helped in three licensing deals - MI’s with New Era (caps) and Boat (headphones), and KXIP with Boat (headphones).
- Big TV pulls out of IPL sponsorship deals after talks with SET hit a wallBIG TV, has withdrawn sponsorship deals from the Indian Premier League after negotiations with the broadcaster Sony Entertainment Televisio...
- IPL ground sponsorship to cost $8 mn next seasonThe BCCI has hiked sponsorship fees for ground sponsors to $7-8 mn annually for the second season of IPL. Business of IPL I IPL Cheerleaders
- IPL ground & broadcast sponsorship clause helps Coca-ColaPepsi has committed Rs 10 cr per year for the next 5 yrs, and ironically not a single spot will be aired, as Coca-Cola picked up the sponso...
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