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IPL SPONSORSHIP 2026
IPL: Foreign players auctioned, paid, then unavailable? BCCI has a message for teamsThe BCCI will not mediate player availability for the IPL, leaving it to franchises and players. Concerns over overseas stars pulling out d...- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
- Sooryavanshi’s catch! Brands set tight field as endorsement race heats up after IPL breakoutThe spotlight shines brightly on young cricketer Vaibhav Sooryavanshi, who is rapidly becoming a sought-after name in the sports world. Cor...
- IPL 2026 winner prize money: How much champions, runners-up, Orange Cap and Purple Cap winners will earn; prize money over the yearsIPL 2026 winner prize money: Royal Challengers Bangalore and Gujarat Titans are set to clash in the IPL 2026 final, with the winner securin...
- Vaibhav Sooryavanshi’s net worth: How rich is the 15-year-old cricket sensation? A look at his wealth, cars, properties, IPL salary and luxury lifestyleVaibhav Sooryavanshi net worth: Vaibhav Sooryavanshi, a 15-year-old cricketer, is making waves in the IPL with Rajasthan Royals. His recent...
- IPL may become the GOAT of sports world; League sees sharp rise in valuations on record media rights deals, deep-pocketed sponsorsIPL franchise values are soaring, projected to hit $15 billion by 2032. This growth rivals top European football clubs. Record media rights...
- TATA IPL 2026 clocks record 1.1 billion reach across TV and digital platforms: JioStarTATA IPL 2026 has achieved a record 1.1 billion viewers across TV and digital platforms. Audience engagement is growing steadily. Digital r...
- One billion screens and counting: TATA IPL 2026 is the biggest season in IPL history, with 277 million average match reachTATA IPL 2026 has set a new record, reaching over 1.06 billion screens. Connected TV viewership saw a significant jump. Linear television r...
- Big-budget campaigns show how AI companies are racing for relevance in IndiaAI giants are making a big splash in India. ChatGPT and Google Gemini are using TV and billboards to show how AI can solve everyday problem...
- IPL 2026: Mumbai Indians seek reset against rampaging Rajasthan Royals, Pandya fitness in focusMumbai Indians face Rajasthan Royals today. Skipper Hardik Pandya's fitness is key for Mumbai after a recent loss. Rajasthan Royals are in ...
- From cricket league to economic giant: Kotak MF values IPL at USD 18 billionThe Indian Premier League (IPL) has evolved into a multi-billion-dollar economic engine, contributing significantly to India's economy and ...
- Logo play to long game: IPL moves beyond ad slots to brand platforms amid changing sponsor mixThe Indian Premier League is reinventing its approach to sponsorship. Brands are moving beyond mere visibility, shifting their focus to sto...
- IPL 2026: Gujarat Titans cash in on IPL boom with 37 sponsors, signal deepening brand cloutGujarat Titans are securing 37 partners for the 2026 IPL season. This growth shows increasing brand trust and the team's appeal. The franch...
- IPL 2026 advertisement gold rush: JioStar locks in 27 sponsors, big tech to FMCG pile inTATA IPL 2026 is attracting a large number of sponsors. Twenty-seven brands are backing the tournament. This includes tech giants and estab...
- IPL 2026: Ambani-owned Mumbai Indians deepen brand play with 30+ partnerships, 20% growth in sponsorship poolMumbai Indians enters the 2026 IPL season with over 30 brand partnerships. Sponsorship revenue has grown 20 percent year-on-year. The franc...
- BCCI bags Rs 270 crore AI sponsorship deal for IPLThe BCCI has inked a significant Rs 270 crore sponsorship deal with Google's AI platform Gemini. This partnership will span three years, be...
- BCCI signs IPL sponsorship deal with Wonder Cement worth Rs 250 croreBCCI signs Wonder Cement as IPL's official umpire partner, replacing Paytm. Wonder Cement's Rs 250 crore deal spans IPL 2024-2028. It joins...
- Tata Sons retains IPL title sponsorship rights for five yearsIndustry sources have attributed subdued interest in IPL title sponsorship rights to the right-to-match clause which had confused many pros...
- BCCI secures over Rs 90 crore from sponsorship deals with Campa, AtombergThe Board of Control for Cricket in India (BCCI) has secured Rs 98.8 crore from the sale of two official partnership slots to Atomberg and ...
- IPL title rights base price set at Rs 1,750 croreOn December 12, the BCCI released a tender for title sponsor rights for the IPL seasons 2024-2028. The tender will be available for purchas...
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