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IPG MEDIA BRANDS
Omnicom restructures India leadership team after merger with IPGGlobal advertising giant Omnicom has restructured its Indian operations. Multiple agency brands are being retired, and leadership teams are...- Omnicom–IPG merger: Kartik Sharma to lead India as CEO; Singh named COO; Sinha joins as strategic advisorOmnicom Media has formalised its India leadership post-merger with IPG Mediabrands, appointing Kartik Sharma as CEO. This integration stren...
- IPG begins workforce restructuring in IndiaAhead of its $13-billion global merger with Omnicom Group, Interpublic Group (IPG) has initiated workforce restructuring in India, impactin...
- Ad giant Omnicom to buy rival Interpublic in $13.25 billion dealThis paves the way for Omnicom's current CEO John Wren as chief executive for the combined entity. The transaction translates to 60.6% of t...
- Nestle India retains Zenith for its ₹700-cr media accountJai Lala, CEO of Zenith India, confirmed the development. "We are delighted that Nestle has once again chosen us as their media partner and...
- Awaiting clarity, says PepsiCo after Coca-Cola names WPP as global partner"We are awaiting further clarity on the development,” a PepsiCo India spokesperson said in a revert to ET’s query. India is among the few c...
- Lodestar UM retains Rs 500 crore Mahindra & Mahindra media business after 4-month pitchAs part of the mandate, Lodestar UM will continue to handle the media duties across all media touch points, including core and specialised ...
- Brands increasingly use social media-only approach in media campaigns, experts divided over resultsWhile some believe in the power of multi-media and multiple touch points, other advertisers and marketers say the focus is on getting more ...
- Oppo, OnePlus award media mandate to Dentsu Aegis NetworkAdvertising major Dentsu Aegis Network (DAN) has won the media mandates of Chinese smartphone manufacturer Oppo Mobile and its sister brand...
- ZEE’s Punit Goenka elected as President of IAA India ChapterGoenka has just relinquished his term as president of the Indian Broadcasting Foundation (IBF).
- Reckitt Benckiser retains Media Agency InitiativeInitiative will continue to handle media planning and buying duties, including digital, for all brands under RB, including recently acquire...
- Nestle retains Zenith as media agencyRecently, Nestle also consolidated its Nutrition digital marketing business with Zenith and DigitasLBi.
- IPG Mediabrands to launch Magna in India in AugustThe new entity will be headed by Hema Malik, COO, Lodestar UM and Arun Sharma, managing partner, Initiative, in India in addition to their ...
- Top agencies may pitch for Rs 500-crore Maruti media accounthe multi-agency pitch is likely to take place in Delhi, with all top media agencies expected to participate, according to media buying agen...
- Kinetic appoints Suresh Balakrishna as CEO India, South AsiaBalakrishna will be joining Kinetic in January 2016, and will be reporting to Kinetic Worldwide Global Chief Executive Officer Mauricio Sab...
- Star Sports retains title sponsorship of Pro Kabaddi League 2Star will rope in players from 34 kabaddi-playing nations besides 15-16 more from countries like the US, where the sport has garnered inter...
- Dentsu to handle consumer electronics major Sony India’s media accountThe consumer electronics company has appointed Dentsu Aegis Network (DAN) as its media agency, replacing Lintas Media.
- IPG Mediabrands buys Interactive AvenuesThe deal also marks the exit for Interactive Avenues’ current investors, WestBridge Ventures II Investment Holdings (formerly Sequoia Capit...
- Admen debate next target of global conglomeratesThe US-based global ad agency conglomerate, the $6.2-billion Inter Public Group’s (IPG) recent buy of Lintas’ majority stake to gain full c...
- DraftFCB aims to provide holistic brand solutionsAs IT completes its first quarter as a combined entity, DraftFCB received a pleasant birthday gift: the $500m Wal-Mart global advertising a...
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