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Indrani Mukerjea a deeply ambitious woman who wanted to be famous, say people who knew herShe was arrested on Tuesday by the Mumbai police for allegedly murdering Sheena Bora in 2012 with help from her driver.- Ogilvy & Mather India comes up trumps at Kyoorius Awards 2014O&M, which sent 139 entries for Kyoorius awards, has stopped participating in India's oldest advertising awards, the Abby, and launched its...
- DDB Worldwide acquires adam&eve for merger with DDB UK to create adam&eve/DDBDDB Worldwide announced that it has acquired adam&eve. The agency will merge within 1 month with DDB UK to create a new agency, adam&eve/DD...
- Jaypee Group launches animated TVCs for its Power divisionJaypee PowerVentures, one of India's largest private hydropower producer, has recently released its TV ad campaign, conceptualized by Mudra...
- Rock bands perfect art of making money from musicAs sale of recorded music drops and a growing number of youngsters and urban professionals lap up non-filmy music from small bands, indepen...
- Samsung looks to preload HDTV sets with music & filmsThe falling cost of consumer electronics is forcing manufacturers, including Samsung, Sony and Philips, to differentiate their brands in an...
- Is loyalty a myth in the changing global market?Encouraging customer loyalty has long been a goal of brand marketers, on the grounds that it is cheaper to retain customers than recruit ne...
- Admen debate next target of global conglomeratesThe US-based global ad agency conglomerate, the $6.2-billion Inter Public Group’s (IPG) recent buy of Lintas’ majority stake to gain full c...
Load More- Jaypee Group launches animated TVCs for its Power division