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BASAB CHOWDHURY
- World Cup 2011: Advertisement rates up 350% for dream India vs Pakistan semifinals
ESPN Star Sports has hiked its advertising rates to as much as Rs 17-18 lakh for a ten second spot for the India-Pakistan semifinal in Moha...
26 Mar, 2011, 11.31 AM IST
- Advertisers feast on "fast food" cricket
Unfazed by the absence of Tendulkar, Dravid and Ganguly, Indian advertisers seem to be devouring what’s being referred to as the “fast food...
12 Sep, 2007, 02.08 AM IST
- TAM slam may force up to 25% cut in KBC-3 spot rates
The verdict on the much-talked-about Shah Rukh Khan-starrer Kaun Banega Crorepati-3 (KBC) is finally out.
03 Feb, 2007, 02.09 AM IST
- Star Plus ad rates slip by a quarter
Star India, the country’s largest broadcaster, is facing unprecedented pressure.
04 Jan, 2007, 03.24 AM IST
- One win, and cricket ad rates zoom
ESPN Star has hiked ad spot rates by about 5-15% for the remaining two Test matches.
20 Dec, 2006, 02.01 AM IST