In 1983, he joined the Nuclear Physics Division of the BARC after graduating from the 26th batch of the BARC Training School. He obtained h...

He will take over from Punit Goenka, who served as chairman of the TV viewership measurement agency for the last three years. Sinha, chief ...

Times Network has accused BARC of material breach of the end user licence agreements (EULAs) on account of “illegal and fraudulent” viewers...

Sunil Lulla, CEO, BARC India, said that besides augmenting current protocols and benchmarking them with global standards, BARC is actively ...

Partho Dasgupta added that he has enjoyed setting up new businesses and brands and its time to explore “new domains”. Sunil Lulla, who was ...

As per the report, the current process is “accurate and unbiased” and recommended BARC India to continue to follow the process as it is.

Goenka will be taking over from Nakul Chopra, who completed his one year tenure as chairman of the joint industry body.

“We are setting up an independent body, which will be headed by a retired high court or Supreme Court judge,” Sudhanshu Vats, chairman BARC...

Vats has been associated with BARC India since its inception and has been a part of all the developments as a member of the Board of Direct...

Nalco has signed MoU with Bhabha Atomic Research Centre (BARC), Mumbai, for Research and Development (R&D) in fields of mutual interest.

Shashi Sinha, chairman of the technical committee of BARC, said the problem in India is twofold - that is of technology as well as mind-set.

BARC was being propelled as an alternate TV viewership measurement system to the incumbent, TAM Media Research.

Television rating agency Broadcast Audience Research Council (BARC India) today said it has partnered with television audience measurement ...

Around 12,000 TAM meters will be redeployed under Meter Company along with the BARC meters and the company will now have a total of 34,000 ...

With over 300 channels being watermarked with this world’s leading technology for measurement, BARC India relies heavily on the technology ...

To provide a transparent TV audience measurement, 3 industry bodies from the field of media and advertising have formed Broadcast Audience ...

BARC director and noted materials and technology scientist Srikumar Banerjee today took over as the AEC chairman.