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AI LABELING FOR ADS
ASCI issues AI labelling guidelines for ads, rules to take effect in three monthsASCI’s new AI advertising guidelines require disclosure of synthetically generated content (SGC) when hiding its AI origin could materially...- UPS signs exclusive deal with TikTok Shop for label-free returnsUPS on Tuesday said it had inked an exclusive deal to provide no-box, no-label returns for the fast-growing TikTok Shop network of US selle...
- OpenAI tests advertiser-sponsored agents, expands AI tools for ChatGPT adsOpenAI said on Wednesday it has introduced AI-powered tools for advertisers and begun testing business-sponsored agents for users to chat w...
- Instagram cracks down on AI profiles, warns of reach cut for unlabeled accountsInstagram now labels AI-generated profiles to prevent deception. Creators must disclose AI-generated people or face reduced platform reach....
- OpenAI says Indian advertisers to get direct access to ChatGPT Ads as ad business hits $1 billion ARROpenAI said self-service access to ChatGPT Ads will begin in India later on Monday, along with Europe, the Middle East and North Africa. Th...
- Spotify's higher spending on marketing, AI features to hit profitSpotify anticipates that increased marketing and development expenditures will adversely affect profits in the current quarter. The platfor...
- Eternal Q1 profit jumps 4x; Meta blocks Delhi protest contentEternal reported a significant jump in its revenue and profit for the first quarter of FY27. This and more in today’s ETtech Top 5.
- AI-generated ads should be exempt from EU transparency rules, retail association saysThe European Union AI Act, which enters into force on August 2, requires companies to clearly label where artificial intelligence has bee...
- India's undersea turbulence; Anthropic's courtroom winThe government has asked telcos and subsea operators to assess risks to India's data cables amid the war in West Asia. This and more in tod...
- Govt's AI deepfake diktat; Udaan narrows FY25 lossThe government directed social media firms to take down unlawful AI content within three hours of being notified. This and more in today's ...
- ChatGPT Free and Go users in US start seeing ads; CEO Sam Altman promises unbiased responsesOpenAI is testing advertising on ChatGPT in the United States for Free and Go users; Plus, Pro, Business, Enterprise and Education tiers wi...
- Funny but dishonest: Sam Altman blasts Anthropic’s ChatGPT Super Bowl ad jabAltman took aim at Anthropic’s national campaign, which shows a generic AI chatbot interrupting users with intrusive product advertisements...
- ChatGPT's free ride is ending: Here's what OpenAI plans for advertising on the chatbotOpenAI says it will soon start showing advertisements to ChatGPT users who aren't paying for a premium version of the chatbot. The artifici...
- OpenAI introducing ads to ChatGPTOpenAI will soon test ads on ChatGPT in the US for free and lower-tier users, aiming to cover rising operational costs. The company stresse...
- Creative industry flags MeitY’s 10% AI label rule as overreachThe creative industry is pushing for exemptions from a proposed 10% screen or duration labelling rule for AI-generated content. They argue ...
- Meta doubles down on political ads that use AI ahead of Canada electionsMeta Platforms will require advertisers to disclose the use of AI or digital techniques in creating or altering political or social issue a...
- How 'deepfake Musk' became internet's biggest scammerThe scammers had edited a genuine interview with Musk, replacing his voice with a replica using AI tools. The AI was sophisticated enough t...
- YouTube creators will soon have to disclose use of generative AI in videos or risk suspensionIn a blog post, YouTube said creators that don't disclose whether they've used AI tools to make "altered or synthetic" videos face penaltie...
- 'AI Obama' and fake newscasters: How AI audio is swarming TikTokSophisticated tools that use artificial intelligence (AI) to clone real voices and create AI puppets have become a new weapon in the online...
- Google brings generative AI to Search in IndiaThe Search Generative Experience is available in English and Hindi, and includes India-focused features such as language toggle, text-to-sp...
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