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PREMIUM TELEVISIONS IN INDIA
India set to overtake US in BRAVIA television sales in next 5-10 yrs: Sony Corporation global head Nezu DaisukeSony anticipates India will soon surpass the United States as its largest global television market. This growth is driven by strong demand ...- Theatres survived because they were never just about movies: Vishek ChauhanMovie theatres have survived many technological challenges by offering shared experiences. The pandemic presented a sharp shock, but theatr...
- Television-Video-Cable wave of the 1980s & the 1990s was more dangerous for theatres than Covid-19: Vishek ChauhanVeteran exhibitor Vishek Chauhan says movie theatres have survived TV, streaming and the pandemic because they offer a shared viewing exper...
- India ready for a premium wealth show while US missiles rattle the worldIndia's festive shopping season is set to highlight the country's premiumisation boom despite global uncertainty triggered by the US-Iran w...
- Sponsorships account for 80% of Kaun Banega Crorepati ad sales as TV buying shiftsBrand sponsorships now drive eighty percent of Kaun Banega Crorepati advertising sales. Advertisers seek customized integrations on popular...
- Zepto may defer IPO; Festive carts go premiumHappy Thursday! A roadblock in valuation negotiations may prompt Zepto to delay its listing. This and more in today’s ETtech Morning Dispat...
- Premium takes priority in ecommerce carts this festive seasonThere is a 20-25% year-on-year rise in festive order volumes for premium products, while mass-segment orders are either flat or up marginal...
- Amazon Prime to stream Wednesday NHL games, playoff series in Canada under Rogers dealAmazon Prime Video will broadcast Wednesday NHL games in Canada starting next season. This new agreement includes select Stanley Cup playof...
- Seven boys widened India's door to South Korea and everything changedSouth Korean cultural exports like K-pop and K-dramas have significantly boosted India's engagement. This cultural wave now fuels substanti...
- Disclosure Day OTT release in India: When and where to watch Steven Spielberg, Emily Blunt's sci-fi thriller movie onlineSteven Spielberg's sci-fi thriller Disclosure Day is now available for home viewing. The film completed its theatrical run and debuted digi...
- Ratings blackout may cast a shadow over brands' TV ad spendsA prolonged suspension of BARC television ratings could disrupt festive-season advertising, with marketers warning that reality shows such ...
- JioStar acquires exclusive India rights for The Hundred 2026JioStar secured exclusive broadcast rights for The Hundred 2026 cricket tournament. All 68 men's and women's matches will stream on JioHots...
- The real reason why Coca-Cola wants to become more Coca-ColaCoca-Cola's global brand refresh is more than a design update. The beverage giant is strengthening its iconic identity to protect pricing p...
- Dixon Tech shares down 30% from 52-week high. Can these 3 triggers reignite the rally for 79 lakh shareholdersDixon Technologies shares may see a rally after recent declines from their peak. Government approval for the Vivo joint venture is a signif...
- Beyond the IPL lies almost every state's hunt for its own cricket gold mineRegional T20 leagues are developing into a new cricket economy beneath the IPL. These competitions aim to produce future IPL stars and beco...
- Cellecor Gadgets aims to achieve ₹5,000-crore revenue in three years: Ravi AgarwalCellecor Gadgets is aiming for ₹5,000 crore revenue within three years. Consumer appliances and smart TVs offer significant long-term growt...
- Connected TV gains ground as advertisers seek audiences beyond traditional TV: ReportConnected TV viewership in India is rapidly growing, reaching millions of viewers. Advertisers can now reach audiences not available on lin...
- Dixon Tech shares surge 7% on Rs 1.9 lakh crore phone manufacturing push. Buy, sell or hold the stock?Dixon Technologies shares surged after the Union Cabinet approved the Rs 1.27 lakh crore second phase of the India Semiconductor Mission an...
- Price hikes keep budget phone, TV buyers awayEntry-level smartphone and television sales have declined for the first time in over a decade. Successive price increases, driven by memory...
- Harleys, AI PCs, premium TVs: Amazon Prime Day suggests India's premiumisation story is moving beyond metrosAmazon India's Prime Day sale revealed significant premium product demand from smaller cities. Sales of luxury beauty and grooming items sa...
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