US officials remain silent on Indian local issues, focusing on internal political challenges. In India, meanwhile, protesters demonstrated ...

Young workers now see social media influencing as a plausible career pivot. This shift allows them to earn income through brand deals and p...

In many situations, these phrases help people express disagreement without turning a conversation into a conflict. As psychologists have lo...

Global streaming shows now dictate Indian jewellery preferences, replacing Bollywood's influence. Young shoppers seek designs inspired by "...

India’s younger generations are increasingly treating inherited gold jewellery as a financial asset rather than a family heirloom. Millenni...

Zostel asked Sebi to review Oyo’s IPO filings, escalating their dispute over the Zo Rooms acquisition. This and more in today's ETtech Top ...

Seller commission refers to the fee digital commerce companies charge sellers for enabling product sales on the platform. This fee ranges f...

In fast-secularising South Korea, Buddhism is regaining popularity thanks to a "hip" trend wooing Gen Z with festivals, fashion, robots and...

Sachin Bansal’s Navi is preparing to return to the public markets by the March quarter of FY27. This and more in today’s ETtech Morning Dis...

Founded in September 2025 by former Udaan senior executives Pradeep Yadav and Ankit Agarwal, Klydo delivered clothing, accessories, footwea...

Coloured gemstone jewellery is seeing a surge in popularity, with prices rising 20% year-on-year as affluent consumers favour these vibrant...

Psychology suggests that people who prefer buying clothes in physical stores are rarely being old-fashioned. More often, they are respondin...

Psychology suggests that adults who save money in jars or piggy banks are rarely being old-fashioned. More often, they are responding to a ...

Myntra said its latest End of Reason Sale (EORS) recorded a 30% year-on-year increase in first-time shoppers, with non-metro cities contrib...

Young consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...

The deal was announced earlier this year and is expected to help ⁠Etsy double down on its core handmade ⁠and vintage goods marketplace in p...

Amazon said its online store has seen a threefold increase in Gen Z customers (those born between 1997 and 2012) and a four-time surge in s...