TCS Q1 profit rises; Nandan Nilekani's biggest VC betTCS kicked off FY27 with growth in revenue and profit. This and more in today's ETtech Top 5.
09 Jul, 2026, 07.55 PM IST
MrBeast, world’s richest YouTuber, ranks tip to a pizza man as the best moment of his life, 'better than giving someone million dollars'World's richest YouTuber, MrBeast, revealed a pizza tip moment was the best moment of his life that deeply moved him. Initially, he said th...
23 Jun, 2026, 01.26 PM IST
Founders Fund launches Mafia, a game show starring Silicon Valley DonsThe debut episode features 13 players well-known in the tech space, such as OpenAI CEO Sam Altman, fitness personality Bryan Johnson, messa...
05 Jun, 2026, 09.00 PM IST
AI to drive YouTube’s evolution in 2026, says CEO Neal MohanYouTube is set to embrace artificial intelligence in 2026. AI will guide video creation, content discovery, and manage deepfakes. Creators ...
21 Jan, 2026, 09.18 PM IST
YouTube creators turn entrepreneurs on growth in vernacular, connected TV: reportIndian digital creators are increasingly becoming entrepreneurs, building lasting brands rather than chasing viral hits. YouTube’s report h...
19 Dec, 2025, 10.49 AM IST
YouTube creators turn entrepreneurs on growth in vernacular, connected TV: ReportThe report highlights a shift away from short-lived virality. Creators are now looking to build digital IPs that anchor audience trust and ...
18 Dec, 2025, 10.04 PM IST
IICT, YouTube ink MoU to launch Create with AI programme, boost AVGC-XR skillingTogether, IICT and YouTube will design programmes to help students, professionals, and creators gain hands-on experience with new digital t...
19 Nov, 2025, 12.43 PM IST
The long shot: exploring the rise of long form content in India's creator economyLong-form video content is thriving in a world where bite-sized reels are gaining marketers’ attention. ET explores how educators, podcaste...
22 Sep, 2024, 06.00 AM IST
Majority of Gen Zs consider themselves as content creators: YouTube reportYouTube India's culture and trends report revealed that 83% of Gen Zs are creators, indicating a shift towards democratisation of content c...
30 Jul, 2024, 09.52 PM IST
YouTube Shorts vs Instagram Reels: The battle for dominance in digital content landscapeYouTube and Instagram were growing independently until short video-sharing turned them into big rivals in India’s creator economy. Which is...
28 Jan, 2024, 12.04 PM IST
YouTube to start paying creators for Shorts from February 1The development came after Google restructured the YouTube Partner Program (YPP) terms to include new modules such as 'Shorts Monetisation ...
10 Jan, 2023, 05.44 PM IST
YouTube announces new ways for creators to make moneyThe company announced this at the inaugural Made on YouTube event and said these initiatives were to allow its over 2 million monetizing cr...
21 Sep, 2022, 04.35 PM IST
YouTube in challenge to TikTok to give Shorts creators 45% of ad salesThe Google-owned streaming service announced Tuesday that it would introduce advertising on its video feature Shorts and give creators 45% ...
20 Sep, 2022, 10.48 PM IST
YouTube’s 'creative entrepreneurs' contributed Rs 6,800 crore to the Indian economy in 2020: reportThese revenue sources not only support jobs and income for creative entrepreneurs themselves, but also wider activity in supply chains, the...
03 Mar, 2022, 06.30 PM IST
YouTube to acquire video-based social commerce startup simsimStarted in July 2019 by Amit Bagaria, Kunal Suri and Saurabh Vashishtha, simsim helps small businesses transition to e-commerce through inf...
20 Jul, 2021, 06.28 PM IST
YouTube to acquire Indian video e-commerce platform SimsimIn a joint statement, Simsim co-founders Amit Bagaria, Kunal Suri and Saurabh Vashishtha said the platform was started to help users across...
20 Jul, 2021, 11.26 AM IST
YouTube to launch $100 million creator fund for Shorts video featureThe fund will launch in the coming months and pay creators this year and 2022, YouTube says
11 May, 2021, 10.00 PM IST