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YOUNGER BUYERS
Man lists the most useless amenities builders provide, calls amphitheatres the 'king of fake amenities'A viral X video has sparked debate over seemingly impractical amenities offered by Indian residential builders, questioning their value ver...- Psychology says people who keep reading reviews before buying a product aren’t indecisive or stingy: Why some brains need extra certainty before buyingPsychology says the key takeaway is that many people are not necessarily worried about spending money, they are worried about making the wr...
- How a Noida-based apparel maker found its way into wardrobes worldwideCTA Apparels is embracing automation and vertical integration to enhance speed, transparency, and traceability. This shift positions them a...
- India's consumption story coming back to life and the timing couldn't be better: Ashi AnandIndian consumers are set for a strong recovery. Falling interest rates and potential oil price drops are boosting confidence. Tax cuts are ...
- Google Gemini smart glasses set for fall launch as Warby Parker and Gentle Monster challenge MetaGoogle is preparing to enter the smart glasses market this fall through partnerships with Warby Parker and Gentle Monster. Powered by Gemin...
- OnePlus expands beyond Nord with new N Series as competition intensifies in India's mid-premium smartphone marketOnePlus is launching its new N Series in India, targeting younger consumers and first-time buyers in the ₹18,000-₹25,000 price bracket. The...
- Jharkhand: Bhagaiya silk, Kuchai silk, Munda jewellery, bamboo craft get GI tagJharkhand's traditional crafts have achieved a significant milestone for the artisans and weavers of Jharkhand. Bhagaiya silk, Kuchai silk,...
- A mariner put 10% of her paycheck into SpaceX for 2 years, and as it goes public, she is not telling her net worthMaryellyn Musselman, a former SpaceX mariner, is holding onto her company shares ahead of its highly anticipated IPO. She invested 10% of h...
- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
- Every '80s home had a velvet-lined box of silver flatware that never left the sideboard; now those sterling sets are the thrift-store kitchen find designers are hunting forThrift stores are witnessing a surprising surge in demand for vintage silver serving ware, with millennials and Gen Z leading the charge. T...
- Bitcoin’s biggest challenge isn’t the BTC USD price crash - here’s why most Americans still don’t own cryptoBitcoin ownership 2026 in US analysis: Despite Bitcoin's significant price drop, only 22% of Americans own cryptocurrency, with younger gen...
- For Gen Z diamonds are a personal style statement, not something they can tuck awayAs Millennials and Gen Z redefine luxury consumption in India, the natural diamond industry is evolving to meet their demand for individual...
- “Don’t sell your land,” Shivakumar tells people on first visit to Bengaluru South as CM, urges them not to migrate to Bengaluru cityKarnataka Chief Minister DK Shivakumar is advising people in Bengaluru South district not to sell their land. He states that land prices ha...
- Room for less: Could short-stay hotels be the next big thing in hospitality?Hourly Hotels: This works on a pay-for-use model where guests pay only for the duration they need a room — typically 3-9 hours. The busines...
- India’s first choice for cars is going second-handIndia’s car market is shifting gears: why stretch for a new hatchback when a used SUV gets you further? A booming pre-owned market is redef...
- 80% of Indian small businesses grew in 2025, surpassing Asia-Pacific average of 63%: CPA Australia SurveyRising costs remained the main challenge for such businesses in 2025, says the survey.
- View: US-India relations need more than Trump calls and warm wordsMarco Rubio's visit aimed to mend US-India ties, emphasizing strategic importance amid political challenges. While progress was noted in ar...
- China luxury market trends: Why consumers are shifting to frugal and online shoppingWhen Beijinger Jacqueline Li first heard one of her favourite luxury department stores in the city was closing, she was shocked -- until sh...
- Taali joins hands with Pokémon to enter India’s evolving snack marketIndian snack brand Taali has teamed up with The Pokémon Company. This collaboration introduces a new offering in India's growing snack mark...
- Speaking diamond: A buyer’s glossary for India’s new disclosure eraIndia's Bureau of Indian Standards (BIS) now mandates clear labeling for natural versus laboratory-grown diamonds, enhancing consumer trust...
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