Brands must adapt to permanent disruption as AI reshapes marketingWPP Media India declared brands face "permanent disruption" due to AI, quick commerce, and evolving consumer behavior, reshaping marketing ...
13 May, 2026, 04.20 PM IST
Sony Pictures Networks India hires Harsh Deep Chhabra to lead strategy, new businessSony Pictures Networks India has appointed Harsh Deep Chhabra as Head of Strategy and New Business, with the executive joining from Godrej ...
02 May, 2026, 06.24 PM IST
Adobe expands AI ecosystem to tackle fragmentation in enterprise customer experienceA key aspect of Adobe’s strategy is its focus on first-party data as the foundation for AI-driven customer experiences. As privacy regulati...
22 Apr, 2026, 06.29 PM IST
Can Netflix afford to skip ads in India any longer?While most Indian streaming platforms have adopted hybrid ad-supported and subscription models due to high churn, Netflix remains an ad-fre...
22 Apr, 2026, 11.38 AM IST
Global ad networks step up influencer marketing push in IndiaMajor advertising networks are boosting their presence in India's influencer marketing sector. They are investing in data-driven tools to m...
20 Apr, 2026, 11.39 AM IST
US FTC in settlement talks with ad companies in boycott probe, WSJ reportsThe US Federal Trade Commission is in talks with major advertising firms. The discussions aim to settle a probe into potential antitrust la...
13 Apr, 2026, 07.45 AM IST
WPP, Adobe expand global partnership to scale AI-driven marketing, content creationWPP and Adobe are expanding their global partnership to integrate agentic AI capabilities, aiming to optimize media, drive growth, and scal...
24 Feb, 2026, 08.59 PM IST
Cindy Rose named new CEO of WPP, succeeding Mark ReadWPP plc has appointed Cindy Rose, currently COO of Global Enterprise at Microsoft, as its new CEO, effective September 1, 2025. Rose succee...
10 Jul, 2025, 12.47 PM IST
WPP replaces GroupM with AI-powered WPP MediaWPP has launched WPP Media, replacing GroupM, to provide integrated, AI-driven solutions for marketers. Managing over $60 billion in media ...
28 May, 2025, 09.41 PM IST
Publicis bags PepsiCo India’s Rs 600 crore media mandateOne of the largest advertisers in the country, PepsiCo India's media billing is close to ₹600 crore annually. WPP Companies, which held the...
29 Jul, 2022, 10.04 AM IST
WPP’s Indian subsidiary bribed officials to retain business: US SECWPP implemented an aggressive acquisition strategy to grow its business. As part of its acquisition strategy, WPP acquired a controlling in...
24 Sep, 2021, 10.48 PM IST
WPP leases 3-L sq ft property from K Raheja Corp for 9 yearsThe majority of WPP's Mumbai businesses will be housed in this building and the company is targeting the second half of 2019 to complete th...
02 Jan, 2019, 03.17 PM IST
WPP ups investments in India; GroupM takes 100% control of MadhouseAs part of the investment, GroupM, the leading media investment group, will acquire remaining 50% stake in the mobile marketing agency Madh...
02 Aug, 2018, 02.31 PM IST
WPP hunt for Martin Sorrell successor heralds ad empire’s strategy shiftThe board will be focused on finding a long-term solution to replace a stop-gap plan of having two interim operating chiefs and an executiv...
17 Apr, 2018, 07.47 AM IST
- NDTV says WPP making baseless threats in TAM India case
NDTV said it was "baffled and amused by the PR effort of WPP. PR is clearly the main aim, as the WPP statement contains a number of legal f...
24 Aug, 2012, 06.00 AM IST
- Advertising firm WPP may sue NDTV for defamation
Global advertising and marketing services firm WPP on Wednesday said it could file for defamation against television broadcaster NDTV.
23 Aug, 2012, 06.10 AM IST
- WPP looking to snap up Indian digital agencies
We work as a team on pitches. Got the global HSBC account, we had JWT working on the creative, RMG working on below-the-line and Mindshare ...
10 Jul, 2007, 01.54 AM IST