Pernod Ricard is said to begin IPO process for India unitPernod Ricard SA, the maker of Absolut vodka and Chivas Regal whisky, has begun work on a potential initial public offering of its Indian b...
India’s newest round of drinkers is rewriting the rules of the world’s biggest barYoung Indians are redefining their drinking habits not by drinking less, but by selecting superior quality alcohol. This notable shift towa...
Tariff cuts on US booze may barely dent India’s dominant spirits marketUS whiskey and wine imports are unlikely to significantly impact India's domestic alcohol market, even with potential duty concessions. Ind...
Sazerac betting big on growing Indian whiskey market; plans to launch premium productsGlobal spirits giant Sazerac considers India central to its long-term growth, eyeing the booming premium whiskey market. Introducing Americ...
Scotch, premium foreign whiskies see fall in sales growth as Indians go for local whiskyTo be sure, within imported whiskey, premium and super-premium brands have still performed well but value or entry level brands, which most...
Best Luxury and Premium Father's Day Gifts in India (2024)Are you looking for a great luxurious gift for your father on the occasion of Father’s Day? If so, then continue reading this article where...
International Whiskey Day 2023: Check 3 popular whiskey recipes worth trying on this dayInternational Whiskey Day 2023 is celebrated on March 27. It's worth knowing some worthy whiskey recipes on this day.
Anheuser-Busch InBev launches Budweiser Magnum whiskey in India, a first for the brewer globallyThe company has partnered Sazerac, which has a stake in John Distilleries, to make the whiskey brand Budweiser Magnum in its Goa factory. T...
Inflation hasn't impacted imported spirits segment, investing in brand building, says Brown-FormanIndia is a "strategic emerging market" for Brown-Forman, where it is strengthening its presence in tier II cities and actively investing in...
The difference between scotch and whiskey explainedWhy is one expensive than the other or why does the taste differ according to the ‘age’ of the alcohol?
USL Gives Beer Lovers a New Taste of WhiskeyUSL launches Silk, a home-grown honey flavoured whiskey under McDowell's brand.
United Spirits Limited gives Beer lovers a new taste of WhiskeyWhile USL hasn't tweaked the alcohol content to make the new product less potent, there could be a consumer perception of it being a temper...
David Beckham, Guy Ritchie team up for a whiskey adDavid Beckham has joined forces with the 'Snatch' director for the commercial for Haig Club Scotch Whisky produced in partnership with Beck...
A Kickstarter project to age whiskey by three years in just 24 hoursBut not everyone is excited about this product. “If people want to buy a bottle of unambitious whiskey, that is obviously their right,” Dia...
- India recognises Scotch as whiskey produced only in Scotland
India has agreed to formally recognise 'Scotch Whiskey' as a product that can only be made in Scotland.
- Toast to two bottles of whiskey that cost Rs 1.4 cr
Taking the love for fine liquor to an unprecedented high, two whisky lovers have shelled out a whopping 2,00,000 pounds (nearly Rs 1.4 cror...
- Mallya gets W&M for 595 mn pounds
Vijay Mallya-promoted United Spirits has said it has acquired Whyte & Mackay for 595 mn pounds.