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WAVEMAKER INDIA
How smart televisions are reshaping content consumption and marketing strategies in IndiaConnected TV (CTV) adoption in urban India is reshaping content consumption, driving family-focused programming and interactive ads. Stream...- India biz growing faster than China for WPP co Wavemaker: CEO Toby JennerWavemaker's India unit, a media agency network owned by WPP, has seen a 50% increase in revenue in 2023 and nearly doubled its profit compa...
- Amazon Ads eating into Google, Meta’s digital marketing pieDigital advertisers in India shifting up to 20% of their budget from duopoly to ecommerce major; experts see trend continuing
- Cannes Lions 2023: India wins 7 more on Day 4, Ogilvy bags a grand PrixSpeaking about the win, Kainaz Karmakar, Harshad Rajadhyaksha and Sukesh Nayak, CCOs at Ogilvy India, said, "We are overjoyed and humbled t...
- India could emerge as Wavemaker’s third-largest market, says execWavemaker’s India arm won new business worth Rs 1,750 crores in H1 2022, twice as much as in 2021, according to CEO Ajay Gupte. New clients...
- Leo Burnett, Mindshare & Titan Teams selected for Young Lions 2023Teams were tasked with establishing credibility for a dishwasher brand and generating awareness for the category. Mindshare's Prateek Mehta...
- Bisleri in deals with Delhi Capitals, Mumbai Indians, Gujarat TitansBisleri is among the biggest premium beverage businesses in India. It is the maker of the country's largest-selling packaged drinking water...
- HealthTrip appoints former Paytm global executive Sanjeev Misra to its boardMisra had previously led the cross-border business at Paytm, led the global expansion in the Adani group and for Reliance in South East Asi...
- Disney Star appoints Ajit Varghese as network ad sales headAjit Varghese he will be responsible for overall advertising revenues of Disney Star’s television and digital businesses and for driving gr...
- Wavemaker, Hindustan Unilever win top honours at EmviesThe Emvies, presented by Google, powered by Colors and held in association with The Times of India, celebrates strategic, ground-breaking a...
- Precision agriculture platform Fasal raises $4 million from 3one4 Capital, othersThe company will use the funds to expand their business across India and Southeast Asia, strengthen their full-stack services, and ramp up ...
- NirogStreet raises $2.5 million in fundingLivspace founder Anuj Srivastava, former Morgan Stanley CEO Ashutosh Sinha, AJ Capital, Indea Capital's Raj Mishra, Smart Chip founder Sanj...
- Wavemaker India retains Zydus Wellness’ media mandateWhile Wavemaker India has been the media AOR for Zydus Wellness since 2013, the account was renewed following a multi-agency pitch.
- NirogStreet raises $ 2 million funding, aims to boost tech-led Ayurveda platformThe startup is getting huge response from the deeper pockets of the country as only 30% of the doctors on its platform are from tier 1 citi...
- Ajay Gupte replaces Kartik Sharma as CEO of Wavemaker South AsiaIn his new role, Gupte will continue to be based out of Wavemaker Gurugram office and will report to Kumar and Gordon Domlija, president Wa...
- Myntra partners Banijay Asia and Wavemaker to create digital reality showThe eight-part reality show will go live on the Myntra app starting September 17. It will be aimed at identifying India’s most sought after...
- Wavemaker elevates Ajay Gupte to COO, South AsiaGupte has successfully led the MEC-Maxus merger in Indonesia and under him the company won several blue-chip clients and many global and lo...
- Latecomers hear the buzz, register on social mediaWith elections due in May, many political leaders take the plunge, try to reach out to their followers.
- E-commerce platform Zilingo raises Rs 113 crore from Sequoia, othersThe startup was founded by Indian entrepreneurs Ankiti Bose and Dhruv Kapoor in 2014 and the tech team is headquartered in Bengaluru.
- Thailand-based e-commerce startup Zilingo bags $8-million in Series-A fundingApart from Sequoia, Venturra and SIG, others such as Beenext, Wavemaker Partners, Beenos and Digital Garage also participated in Zilingo’s ...
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