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VIRAL MARKETING CAMPAIGNS
For 21 years, this 77-year-old ‘Water Baba’ has been handing out free cold water to thirsty highway travellers in Rajasthan’s 45°C scorching desert heatIn Rajasthan's scorching Barmer-Batadu heat, 77-year-old Thana Ram Kadwasara has become a beacon of hope for travelers. For two decades, he...- Not Dhurandhar 2 or Peddi: A small Rs 7 crore indie Hollywood horror film by 26-year-old YouTuber is trending in India for 5 reasonsA low-budget Hollywood horror film, Obsession, has become a surprise hit in India, captivating audiences with its compelling story and extr...
- An unexpected wedding detail stole the spotlight at Donald Trump Jr. and Bettina Anderson’s Bahamas celebration-here's what it wasDonald Trump Jr. and Bettina Anderson's wedding in the Bahamas featured a surprising detail that captured online attention. Elegant cotton ...
- Gap, American Eagle fall as brand troubles weaken annual forecastsThe results underscore a widening split in consumer spending, with record-low sentiment driven by the Iran war forcing lower-income househo...
- GTA 6 Release Date confirmed by Rockstar Games, developer says 'we are very sorry that this is later than you expected'Rockstar Games has officially announced Grand Theft Auto VI will launch on November 26, 2026, a date later than many anticipated. The devel...
- How Karnataka's Dr Sameer Nair is growing 30 tonnes of chemical-free Kesar mangoes on barren rocky land using Israeli technologyDr. Sameer Nair, an Ayurvedic healer from Belagavi, has embraced agricultural innovation by establishing a vibrant Kesar mango orchard. Uti...
- Trump talks up his ballroom plan dozens of times but plays down Americans' economic painPresident Trump is prioritizing legacy projects like a White House ballroom. This focus comes as Americans grapple with high gas prices. So...
- GTA 6 delay rumors crushed as Take-Two confirms release date: When will pre-orders be available for fans and playersThe concerns largely stem from the game’s lengthy development cycle and the gaming industry’s recent history of delayed AAA releases. Howev...
- Movie dialogue of the day by Harvey Dent: ‘You either die a hero or you live long enough to see yourself become a villain’; What the Dark Knight movie dialogue teaches us about the thin line between hero and villainChristopher Nolan's The Dark Knight features a memorable line from Harvey Dent. The quote "You either die a hero, or you live long enough t...
- Picked wrong Melody? Parle Industries shares hit 5% upper circuit for 3rd dayParle Industries shares hit the 5% upper circuit for the third straight session after investors mistakenly linked the stock to Melody toffe...
- Nykaa, Honasa Consumer profits pop; Viral 'Cockroach Party' curbed on XNew-age companies Nykaa and Honasa Consumer posted multifold jumps in their quarterly profit. This and more in today’s ETtech Top 5.
- Parle Melody: The ₹1 soft power twist Modi served to Meloni and the worldPrime Minister Modi's gift of a Parle Melody toffee to Italy's Giorgia Meloni symbolised India's evolving soft power. Beyond traditional ex...
- Trending ChatGPT Images 2.0 Prompts: India crosses 1 billion AI-generated photos in under a monthViral AI photo trend: India is the top market for ChatGPT Images 2.0. Users have created over one billion images, making it a global trend....
- Why Spotify replaced its iconic green logo with a disco ball — and what the viral Spotify 20 symbol really meansSpotify users across the world suddenly noticed something unusual this week. The familiar green Spotify logo looked different. A shiny disc...
- NBC pulls plug on Jimmy Fallon’s show after ratings collapse: What went wrong with ‘On Brand’?The On Brand with Jimmy Fallon revolved around a simple yet unconventional concept: transforming marketing into a reality competition. The ...
- Teacher Appreciation Week 2026 Deals: Free meals, big discounts and why it matters more than everNational Teacher Appreciation Week 2026 offers numerous deals and freebies for educators from May 4-8. Many businesses, including Chipotle,...
- Vijay’s ‘digital tsunami’: How TVK’s unconventional campaign powered Tamil Nadu winVijay's political campaign in Tamil Nadu mirrored a film launch. It used digital tools and fan clubs to mobilize supporters. Holograms and ...
- Roblox, Reddit and Atlassian stock prices and earnings explain market reaction after forecast changes and AI growth signalsRoblox, Reddit and Atlassian stock prices and earnings explain market reaction after forecast changes and AI growth signals. Roblox shares ...
- Magic Sawe dust, runs up brand valueWith an incredible display of endurance, Sabastian Sawe made history in London by breaking the elusive two-hour marathon barrier, all while...
- US Stocks: American Eagle shares rally again after launching second Sydney Sweeney campaignAmerican Eagle Outfitters shares jumped on Wednesday after the denim retailer unveiled a second campaign with "Euphoria" star Sydney Sweene...
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