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VIDEO CONSUMPTION TRENDS IN INDIA
Indian tourists abroad: Viral reels, volume travel and culture clash debateA reflection on viral videos of Indian tourists abroad, exploring debates over travel behaviour, Instagram culture, and the tension between...- Long power cuts, no quick deliveries, far-off hospitals: Delhi Couple living in Manali shares lesser-known challenges of mountain lifeA Delhi couple, Garima and Rahul, shared the realities of mountain living in Manali, highlighting challenges beyond picturesque views. They...
- Aura farming, cooked, G.O.A.T and more: Billionaire Anil Agarwal tries Gen Z slang trend with his internsVedanta Chairman Anil Agarwal is making waves online by attempting to decode popular Gen Z slang with his interns. In a light-hearted video...
- World's highest-consuming 10 pc causing environmental damage of up to USD 5.7 trn annually: StudyThe world's top consumers, mainly in the US and EU, cause trillions in environmental damage annually. Biodiversity loss and climate change ...
- India's consumption story coming back to life and the timing couldn't be better: Ashi AnandIndian consumers are set for a strong recovery. Falling interest rates and potential oil price drops are boosting confidence. Tax cuts are ...
- ETMarkets PMS Talk | Dinshaw Irani of Helios India stays away from IT, doubles down on domestic consumption amid AI disruptionHelios India is steering clear of IT stocks, citing AI's disruptive potential, and instead champions India's domestic consumption. The firm...
- OpenAI introduces enhanced usage analytics, AI spending controls for ChatGPT EnterpriseThe new features aim to help manage costs and track credit usage, as growing adoption of the AI tools by power users in enterprises has d...
- War, oil and El Nino: Triple threat may cut India Inc's profit margins by 150 bpsIndia Inc faces challenges ahead. Geopolitical tensions in West Asia and El Nino conditions may hurt company profits. Operating profit marg...
- Prime Video eyes greater audience scale through unified AVOD-SVOD service in IndiaPrime Video is merging its free and paid streaming services in India. This integration aims to significantly boost audience numbers by comb...
- This Indian metro city has the most pampered pets. It’s not Delhi or MumbaiBengaluru leads India in pet pampering, with most spending on treats and premium items. Cat food demand is high, making Mumbai the cat capi...
- JioStar sees AI, commerce and interactivity shaping entertainment's futureJioStar CEO Kevin Vaz outlined the company's vision as a technology-driven entertainment firm, emphasizing AI, personalization, and interac...
- P&G India flags pressure on consumer demand, input costsProcter and Gamble India sees rising costs and softening urban demand, with company executives saying inflation will impact consumer spendi...
- No runaway rally likely; markets to trade in broad range: Sameer DalalEquity markets face near-term unevenness due to global optimism tempered by domestic uncertainties like elevated crude prices and monsoon r...
- India's telecom ARPU to grow 7% CAGR through FY29; narrowing tariff gap with global markets: ReportIndia's telecom sector is set for a multi-year growth phase. Average Revenue Per User (ARPU) is projected to grow at 7% annually from FY26 ...
- India hikes diesel, ATF export levies from June 16India has increased the windfall tax on diesel and aviation fuel exports. The special additional excise duty on diesel exports will now be ...
- Varya AI video generator by Avataar AI: India’s breakthrough in text-to-video creation technologyVarya by Avataar AI is an AI video generation model that creates videos from simple prompts quickly and cost-effectively. It delivers local...
- Google search now helps you thrift smarter. Here’s how you can use it.Google has outlined 5 ways its search tools, including AI Mode, Lens, Circle to Search and Virtual Try-On, can now help users shop smarter ...
- How Gen Z became the most important customer in FMCGYoung consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...
- No overcapacity in steel, textiles; India's consumption remains low: DGTRIndia has rejected US claims of excess capacity in its textile and steel sectors. Officials state per capita consumption of these products ...
- From gym tubs to kitchen staples: Protein becomes India’s new food trendIndia's food market is seeing a surge in protein-enriched products. These items are moving beyond fitness enthusiasts to everyday consumers...
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