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Trump-endorsed Mike Collins wins Georgia primary for Senate, to face Jon Ossoff in NovemberMike Collins secured the Republican nomination for the U.S. Senate in Georgia, defeating Derek Dooley with President Trump's endorsement. H...- US stocks: Fox strikes $22 billion deal for Roku to fuel streaming pushFox Corporation has announced plans to acquire Roku for approximately $22 billion, a strategic partnership designed to integrate Fox's reno...
- Fox strikes $22 billion deal for Roku to fuel streaming pushFox Corp is acquiring Roku in a $22 billion deal. This move aims to combine Fox's content with Roku's streaming platform. The acquisition w...
- News channels draw battle lines over ratings freezeRegional broadcasters explore court options as MIB extends BARC news ratings suspension by four weeks.
- Ad slowdown dulls impact of HC relief on TV landing page revenuesBroadcasters face a tough advertising market. The Kerala High Court's decision on TV ratings provides temporary relief for cable and DTH op...
- India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...
- NBC pulls plug on Jimmy Fallon’s show after ratings collapse: What went wrong with ‘On Brand’?The On Brand with Jimmy Fallon revolved around a simple yet unconventional concept: transforming marketing into a reality competition. The ...
- IAS launches ‘Total TV’ suite to bring linear-style transparency to CTV advertisingIntegral Ad Science has launched a new solution called IAS Total TV. This aims to bring much-needed transparency to connected TV advertisin...
- IBDF backs MIB TV rating guidelines, seeks extended timelines for rolloutThe Indian Broadcasting and Digital Foundation is requesting an extension to implement new television rating rules. Key provisions regardin...
- How much does director-choreographer Farah Khan earn from her YouTube channel? YouTuber shares estimateThe pandemic shifted entertainment to digital platforms. Actors and personalities now earn significantly from online content. Vinay Thakur ...
- Government extends TRP suspension for news channels by four weeksThe Information and Broadcasting ministry has extended the suspension of television news ratings. This move aims to curb sensationalism and...
- TV news TRP pause accepted by stakeholders, no objections so far: L MuruganIn an order dated March 6, it noted that amid the Israel-Iran conflict, certain news channels were displaying “unwarranted sensationalism a...
- MIB revamps decade-old TV ratings system, expands scope, tightens normsIndia's TV audience measurement system is set for a major overhaul. New rules mandate tracking viewership across all screens, including OTT...
- JioStar courts advertisers for ICC Champions Trophy amid ad market slowdownJioStar is negotiating TV and digital ad sales for the ICC Champions Trophy while the advertising market remains cautious. Despite high ad ...
- IPL rights: Will consolidation rain sixes for broadcasters, or will it hit advertising run rate?Broadcasting rights for the IPL, which are among the most lucrative in the country, are set to get consolidated from next year. Will this c...
- Tata Play delivers a 'breakthrough' for targeted ads on TVs to likely enjoy advertising revenuesTata Play launched addressable ads for linear TV, a pivotal move in India's industry, unlocking revenue potential for the dish TV provider....
- I&B Ministry hikes advertisement rates for pvt TV channelsThe move comes just days after the government hiked by 25 per cent the rates at which the Bureau of Outreach and Communication releases its...
- BARC rolls out its first TV viewership ratingsTV ratings have been a contentious subject with some broadcasters expressing doubts over the accuracy of TAM ratings.
- Ad agencies riled up as channels walk out on TAMAd agencies today expressed unhappiness at the decision of some prominent TV channels to discontinue services of television rating agency T...
- TRAI recommends 'self-regulation' on TV ratingsBroadcast regulator TRAI said govt regulating ratings on TV viewership is not advisable and suggested that a broadcaster or an advertiser s...
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