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TRENDING DRINKS 2025
In 1988, cargo ships accidentally brought zebra mussels to the US in their ballast water, and they devastated the Great Lakes, but a 2026 study finds that after 20 years in Kansas lakes, they barely changed the fish or the waterA new study reveals that zebra mussel invasions in Kansas reservoirs over two decades have had minimal impact on water quality and fish pop...
Bars, cafes step up to the crease with offers on IPL final nightDespite rising costs, restaurants and bars saw a surge in business during the IPL final. Bengaluru outlets reported full bookings, with som...
Heatwave drives surge in cold drink sales, AC and fridge demand stays weakIndia's scorching heatwave has boosted sales of soft drinks, ice-creams and dairy beverages, while higher prices and weak consumer sentimen...
'Nao' is the time: Why Diageo India is backing this Indian craft gin producerAnand Virmani, Co-Founder & Master Distiller, Goa-based Nao Spirits & Beverages, explains how they marketed India’s first craft gin, Greate...
Death to the $20 cocktail: The bars bringing back cheaper drinksBars are rethinking cocktail pricing as costs soar and consumer behavior shifts. Establishments like Gus' Sip & Dip and Radicle are offerin...
As war settles, time to be bullish? Maybe: 5 stocks from different sectors with upside potential up to 24%After a weak 2025 and a not-so-great January-February 2026, the Indian mid- and small-cap segments followed the market as it headed south i...
Parliamentary Panels flag ministries’ budget gaps: Funds cut at RE stage, still unspentParliamentary committees have flagged a consistent trend of central ministries failing to spend allocated budgets, leading to significant f...
Varun Beverages shares jump 9% in 3 days. Why Jefferies, Motilal, and others are bullish after Q4 results?Varun Beverages shares extended gains after strong Q1 CY2026 results, with double-digit growth in profit, revenue, and volumes. Brokerages ...
India's premium liquor boom defies global slowdownIndia's demand for premium liquor is surging. This trend defies global patterns where consumers are buying less expensive options. Despite ...
More, the merrier: Women in policymaking drive better social outcomes, economic gains, NCAER study showsThe ongoing parliamentary session addressing the 33% Women's Reservation Act underscores its profound economic and social advantages. Studi...
India’s newest round of drinkers is rewriting the rules of the world’s biggest barYoung Indians are redefining their drinking habits not by drinking less, but by selecting superior quality alcohol. This notable shift towa...
Push into India is no longer optional, says world's largest cork maker Corticeira AmorimCorticeira Amorim, a global cork giant, is making India a priority for its future. The company sees India's booming spirits market as essen...
Groundwater levels rise in 73% of wells across India, govt saysGroundwater levels across India have improved significantly. Over 73 percent of monitored wells show a rise in water levels compared to the...
Shots on Saturday, Citrus on Tuesday: The split personality of Gen Z drinkingThe drinking habits of India's youth are undergoing a significant evolution, favoring sophistication over excess. These trendsetters are em...
Indians say no to sweet talk: Carbonated, caffeinated or squeezed — more & more people prefer low- or no-sugar drinksSales of zero- and low-sugar drinks rose to a five-year high in 2025, showing the segment has clearly moved beyond being seen only as an ur...
2025 Year-Ender Special: From matcha to Dubai chocolate, the food trends that took over our screens and plates2025 Year Ender: In 2025, food became an experience. Desserts offered drama and texture, with Dubai Chocolate and deconstructed tiramisu ga...
Year Ender 2025 Special: From 'Japanese Walking' to 'Oatzempic', fitness and diet trends that broke the internetIn 2025, fitness and eating habits shifted towards long-term health. Japanese walking, Hyrox-style races, and power training became widely ...
India’s most-searched recipe in 2025 is idli, but the second-most is a Pornstar drink: Check its real name and how to make it at homePornstar Martini Drink: India's top Google recipe searches in 2025 revealed a surprising trend: the Pornstar Martini ranked second, just be...
Is Trump’s party killing the alcohol industry? White male drinking rates plunge as US consumption hits near-century lowA recent survey indicates a decline in alcohol consumption in the United States. It is at its lowest level in nearly a century. Fewer women...
PepsiCo vows to cut soda sugar levels by 25% in EU by 2025As part of its push, the company aims to reformulate products using low-calorie sweeteners, launch healthy snacks like its popcorn line Pop...