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SNAPCHAT INDIA USERS
Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
Over 114,000 jobs cut in tech so far in 2026 as AI drives layoffs at Amazon, LinkedIn, othersTech companies are implementing significant workforce reductions, with 114,210 roles cut in early 2026, driven by AI and automation. Major ...
HYBE India launches Snapchat-based auditions for global girl groupHYBE India and Snap India are joining forces. They are launching an augmented reality audition process on Snapchat. Aspiring artists can no...
Snap flags ad revenue hit from Middle East conflict, slower North America growthSnap experienced a decline in advertising revenues during the first quarter, largely impacted by ongoing tensions in the Middle East and a ...
Tech layoffs top 73,000 in 2026 as AI drives cuts at Meta, Oracle, othersTech giants are slashing thousands of jobs in 2026, with Meta, Snap, Oracle, and Atlassian leading the charge. AI and automation are cited ...
TCS declares Nashik WFH; Wipro Q4 resultsTata Consultancy Services has moved staff to work from home amid an ongoing investigation at its Nashik office. This and more in today’s ET...
IT rule tweaks only clarificatory, don't expand govt power: MeitY SecretarySocial groups warn oversight of online user content may increase censorship, industry pushes back against mandatory compliance with 'adviso...
Snap & Kantar study shows why AR is cutting through Gen Z’s ad fatigue in IndiaGen Z is increasingly tuning out traditional digital ads, with augmented reality emerging as a powerful alternative. A new study reveals AR...
Snap rolls out paid plans for Memories feature; free users get 5 GB storageThe introductory storage plans for Memories, where users save snaps and videos, offer 100GB, 250GB with Snapchat+, or 5TB with Snapchat Pla...
In a first, Snapchat parent's India revenue crosses Rs 100 croreSnap Camera India, part of Snapchat's US-based parent company Snap Inc, has crossed the 100-crore revenue mark for the first time since its...
Snapchat rolls out subscription service in India at Rs 49 per month, set to offer exclusive featuresThe brand announced the service amid reports of massive losses and layoffs.
Snap hits 100 million monthly users in India, plans to double down on commerceAfter hitting the new milestone, Snap is doubling down on commerce in India and has inked several partnerships with leading platforms like ...
Snap plans to take its India localisation strategy to the worldAfter ignoring the country in its early years, Snapchat’s parent is doubling down on the Indian market by rolling out localised versions of...
Snapchat crosses 60 million users milestone in India, clocks over 150% growth in DAUsGlobally, Snapchat had 265 million daily active users in the December 2020 quarter. Over 5 billion 'snaps' were created daily on average by...
Snapchat for everyone, grateful to Indian users: App's spokespersonSnapchat said it strongly deny allegations by a former employee, who has alleged that Spiegel had once shot down his suggestion to pursue g...
Indians take to social media to snap at Snapchat, Evan Spiegel“This app is only for rich people. I don’t want to expand into poor countries like India and Spain,” Spiegel is said to have remarked, acco...
Snapchat CEO allegedly said India “too poor” to consider expansionAccording to a report in Variety Magazine, the comment was made by CEO Evan Spiegel during a meeting to discuss the growth of the app’s use...