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SMARTPHONE BRANDS IN INDIA
Inside Samsung's strategy to own every tier of the Smart appliance marketSamsung's new Bespoke AI refrigerator range targets India's growing premium appliance market with a three-tiered strategy. From practical D...- A home that washes, cools and thinks for you: Inside LG's 'Zero Labor Home' vision for IndiaLG Electronics is building a future home powered by artificial intelligence. Intelligent appliances, connected platforms, and robots will w...
- Contactless card payments on the rise as Indian shoppers swipe less, tap moreIndian shoppers are increasingly opting for contactless 'tap-and-pay' card transactions, with estimates suggesting they now account for up ...
- Chinese production continues despite tech transfer curbsChinese electronics companies are pushing ahead with their India expansion. Brands like Hisense, Haier, and Oppo are increasing local manuf...
- Why Amazon has struggled to crack IndiaAmazon's India strategy is changing: under new leadership, the company is focusing on profitability over rapid growth. This shift comes as ...
- Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
- Premiumisation, digital push, and India’s consumption story: Inside HUL’s growth blueprintHindustan Unilever Ltd remains optimistic about India's future growth. The company is focusing on increasing consumption, premium products,...
- OPPO partners with Instagram to back India's growing creator economyOPPO is partnering with Instagram to empower India's booming creator economy, launching the Oppo Lumo image program. This initiative offers...
- India has 500 million gamers. Advertisers are still figuring out how to reach themIndia boasts a huge gaming audience of 517 million players. This market is growing fast, projected to reach nearly $4 billion by 2029. Conn...
- Anthropic approaches $1T valuation; Google ads face heatAnthropic neared a trillion-dollar valuation following fresh funding. This and more in today's ETtech Top 5.
- Rising prices may hit festive smartphone demand, dent annual sales by up to 30%: ReportSmartphone prices are rising in India. This could cause many buyers to delay purchases or buy used phones. Annual sales might drop signific...
- Rising prices may hit 54 pc of festive smartphone demand, denting annual sales by up to 30 pcIndian consumers may delay buying new smartphones or opt for used devices if prices continue rising. This trend could significantly impact ...
- Xiaomi brings in South Asia head to revive Indian operationsChinese smartphone maker Xiaomi is bringing in Alexander Tang to head its India business as it looks to revive falling market share and imp...
- From billionaire to jail: Why Byju Raveendran is facing prison and how $22B startup with SRK & Messi as ambassadors crashedByju's founder Byju Raveendran has been sentenced to six months in jail by a Singapore court for contempt of court. The court cited his dis...
- FirstCry, Slice’s FY26 numbers; Nilekani’s Fundamentum eyes deeptech pushFirstCry parent cut its losses in the March quarter on tightened costs. This and more in today's ETtech Top 5.
- Competition heats up in India’s smartphone manufacturing sector as PLI winds downIndia's Android smartphone manufacturing is heating up. As a key government scheme concludes, companies are competing fiercely on price. Br...
- India's consumption story changes track as OTT, travel and premium phones outpace staples: ReportThe report titled "The Great Consumption Shift" said, "Indian wallet has moved from cereal to data to OTT to mobiles," highlighting how Ind...
- OnePlus, Xiaomi among firms trimming marketing and sales roles in India amid cost pressureSmartphone companies are reducing staff in marketing and sales. Rising costs and slower sales are pushing brands to cut expenses and focus ...
- Smartphone volumes may dip 5-7% in FY27; industry value to grow 8-10% amid higher device costs: ICEAIndia's smartphone market faces a volume drop of 5-7 percent this financial year. However, value is expected to rise 8-10 percent due to in...
- Waiting for your dream phone to get cheaper? That moment may never comeSmartphone prices are no longer dropping predictably. The demand for AI chips is causing component costs to surge. This means phones are la...
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