'I sell orgasms for a living': This Rs 12-crore worth startup founder has a bold sales pitchRitesh D Ritelin, founder of Manzuri, aims to destigmatize sexual health in India by offering pleasure products for women. Despite governme...
23 Aug, 2024, 04.11 PM IST
Sexual wellness companies doubled since pandemic, 21 new firms entered the segment since 2020The pandemic-fuelled surge in sexual wellness startups saw 21 firms enter the Indian market over the past three years. Amid growing awarene...
09 Aug, 2023, 02.46 PM IST
New Indian 'sex startups' challenge old taboosMyMuse, founded by Anushka and Sahil Gupta, are tackling this with tongue-in-cheek marketing and creative euphemisms, which they say make t...
20 Apr, 2022, 09.54 AM IST
Facebook rejects ads focused on women's sexual health citing policies on adult products & services: ReportIn most cases, Facebook had labeled the ads as containing “adult content”.
12 Jan, 2022, 06.31 PM IST
Let’s talk sex, India: Young entrepreneurs mix content and commerce to educate and earnUsing a mix of content and commerce, a group of entrepreneurs in India is going where people are timid to tread — sex. They aim to educate ...
28 Feb, 2021, 09.57 AM IST
Covid-19 lockdown led to 65% growth in sexual wellness market; Mumbai saw highest sales, followed by B'luru, DelhiAn analytical report published by ThatsPersonal.com captures the sex product trends and behaviours in India.
24 Jul, 2020, 05.42 PM IST
How gender-neutral parenting is picking up in urban IndiaSome urban parents are rewriting the rules to give their children gender-neutral upbringing. Brands have taken note of the change.
24 Feb, 2019, 11.11 AM IST
Adult furniture to debut in India, thanks to sexual wellness brand LiberatorThe brand would be investing close to Rs 50 lakhs over the next two years to market the Liberator range India.
20 Dec, 2016, 01.13 PM IST
Feminine sexual products market on the cusp of an opportunityI remember a time when these types of products were not so widely accepted in the US, and we still have questionable laws in certain areas.
24 Apr, 2016, 06.26 AM IST
What’s in a web address? Just a few millionsQuite a lot of cash. Business Insider scoured domain name resource DN Journal and put together a list of documented million-dollar, domain-...
21 Jul, 2015, 04.34 AM IST
Ahmedabad has highest appetite for erotica, says startup BlissBasket.com“From ‘Fifty Shades of Grey’ to ‘Complete Illustrated Kama Sutra’ to ‘Sex is Fun’, Ahmedabad holds no bar to select erotic literature."
09 Jan, 2015, 04.00 AM IST
Women drive sexual care product salesWomen like Sonia, an IT entrepreneur from Bangalore, are willing to splurge a lot, even more than men, on sexual-wellness products, spendin...
17 Nov, 2014, 11.58 AM IST
Turn up the heatHere are new trends that get you—or your girl—going and get the ultimate pleasure.
25 Jul, 2014, 05.18 PM IST
For Flipkart, sexual wellness is big businessPost launch, the Bengaluru-based e-tailer claimed that the category has been witnessing promising traction and it will launch more products...
17 Jul, 2014, 11.09 AM IST
Recipe to build a successful sex toy business: Quit your job, move to ChinaBrian Sloan quit his job as a lawyer to start a sex toy business that generates over $1 million a year, and he did it without office space ...
25 Jun, 2014, 11.41 AM IST
Sex toys in India! Story of a bold and budding industry'This trend as inevitable. All this you observe now have been merely waiting to burst out of the closet and come into the open. The main tr...
13 Jan, 2013, 08.56 AM IST
Thatspersonal.com: A start-up online shop for adult products by senior corporate executivesThe unique selling proposition of the online shop is its stress on keeping secret the identity of the buyer.
12 Jan, 2013, 06.30 AM IST