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SANDEEP GOYAL AND REDIFFUSION
Sandeep Goyal eyes Dentsu's non-Japanese ad businessSandeep Goyal is in talks to acquire Dentsu's global business excluding Japan. The advertising giant's global operations are up for sale. G...- Indian brands ride swadeshi wave amid tariff tensionsFor now, “vocal for local” has become the slogan of the season. But as history shows, consumers ultimately decide at the checkout counter—n...
- Kohli retires from Tests: How his brand value is set to soarDespite retiring from Test cricket, Virat Kohli's brand value is expected to rise, with endorsement fees increasing upon contract renewals....
- Firmly committed to prioritise national interest over all other considerations: JioStarJioStar affirmed its commitment to national interest following the IPL's suspension due to escalating military tensions between India and P...
- After mega bids at IPL auction, big brandobast for Pant, Iyers on endorsement streetRishabh Pant's record IPL price tag of ₹27 crore is expected to boost his brand endorsement value by at least 30%. Brands are eager to capi...
- T20 World Cup triumph sends Indian players' valuation soaringThe commercial value of India's T20 World Cup winning team is expected to soar into billions, surpassing the IPL's brand worth. Key players...
- IPL: Bollywood superstars, top players share ad spoils as cricket frenzy sweeps India overKing Khan has pocketed the most endorsement money this IPL season, followed by Ajay Devgn. Big cricketing names are not far behind too, wit...
- Small-town consumers spent more on durables & education, less on staples: ReportIndian consumers in tier-2, tier-3, and rural markets prioritize consumer durables, education, and services over staples. The Bharat Lab's ...
- Indo-Canada row: McCain, Tim Hortons and other brands face the heat; experts advise cos to lie lowWearables company boAt called off its sponsorship of the Canada-based singer and rapper Shubhneet Singh's tour on Tuesday, and later Virat ...
- Rediffusion, Lucknow University collaborate to launch Bharat LabAd agency Rediffusion and the University of Lucknow are to launch The Bharat Lab, a thinktank designed to provide consumer insights into In...
- Liquor brands get notices over surrogate advertisingAdvertising for liquor has been banned in the country since 1995 but companies often use brand names on unrelated products to help with rec...
- BeenThereDoneThat enters India with ad man Sandeep Goyal’s RediffusionBTDT, which boasts of a community of over 350 of the world’s top chief strategy and chief creative officers, is known for providing actiona...
- Closely monitoring IPL ads for any violation: ASCI"We continue to monitor the IPL closely for violations of certain focus sectors such as brand extensions of alcohol brands, gaming and fint...
- Zomato and Fabindia face flak on social mediaFood app in language row; apparel retailer trolled for 'Jashn' ads
- Opinions split over effects of Aryan's arrest on Brand Shah Rukh KhanKhan, who endorses more than a dozen brands, including Byju's, Big Basket, D'decor, Dubai Tourism and Reliance Jio, was ranked 4th in Duff ...
- Sandeep Goyal acquires India’s oldest ad agency RediffusionGoyal, who was president of Rediffusion from 1997 to 2001, has taken charge as managing director of the group with immediate effect. He tol...
- Australian AI agency Versa forms JV with Mogae to enter IndiaVersa India will focus on creating conversational experiences that will help streamline customer experiences
- Dentsu, Rediffusion ex-creative heads Chraneeta Mann & Nitin Suri set up ad agency The MobTwo former national creative directors, Chraneeta Mann and Nitin Suri, have come together to set up an advertising company, The Mob.
- Sandeep Goyal set to return to advertising, say industry expertsGoyal is currently in talks with various creative and media agencies for acquisition opportunities, said several top industry officials in ...
- Dentsu to buy out Goyal in India armIndustry sources estimate Dentsu India billings at over 1,200 crore in 2010. The company employs nearly 400 employees across its four agenc...
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