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Parimatch probe takes ED to Zepto's doorstepThe Enforcement Directorate is investigating offshore betting platform Parimatch. The agency has questioned quick commerce app Zepto regard...
AI, quick commerce are reshaping how India spends on advertising: WPP Media's Prasanth KumarIndia's advertising market will grow in 2026. Marketers face unprecedented volatility, juggling many challenges. Despite global tensions an...
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
For a match made in retail heaven, friction on earth can be realQuick commerce is transforming Indian retail. Platforms like Blinkit and Zepto now drive a significant portion of online sales for major FM...
Beyond fast-moving CGs for quick-comThe quick commerce sector for consumer goods in India is on an impressive growth trajectory, but it grapples with daunting challenges. Comp...
India may cheer an Iran deal, but peace in Hormuz won’t refill its emptying economic tankThe economic horizon of India is clouded by a dual predicament characterized by a lack of financial resources and innovative ideas. While r...
Rs 199 for a diet coke: How Q-commerce is capitalizing on India's canned drink deficitImported cans of Diet Coke, Coke Zero, 7 Up Zero Sugar and other soft drinks are being sold on quick commerce platforms at nearly five time...
Byju gets jail term; SC backs 28% gaming GSTLegal troubles compounded for Byju Raveendran as a Singapore court sentenced him to six months in jail. This and more in today’s ETtech Top...
Quick commerce becomes FMCG's biggest online sales channel in IndiaLatest data from companies including ITC Ltd, AWL Agri Business, Tata Consumer Products and Parle Products showed quick commerce accounted ...
FirstCry reports 12% growth in revenues, cuts losses by 57% in Q4The company also cut its losses significantly in this quarter by tightening costs. Its net loss dropped 57% YoY to Rs 48 crore from Rs 112 ...
FirstCry, Slice’s FY26 numbers; Nilekani’s Fundamentum eyes deeptech pushFirstCry parent cut its losses in the March quarter on tightened costs. This and more in today's ETtech Top 5.
Colgate-Palmolive India leans on premium products, advertising to drive growthColgate-Palmolive India is boosting investments in premium products and advertising. The company prioritizes volume-driven growth over marg...
As competition hots up, consumer brands step up Q-Comm spends for better screen presenceConsumer brands are significantly increasing spending on quick commerce platforms for premium listings and enhanced SEO to combat rising co...
Inside Amul’s new plan to sell everything from frozen pizza to protein shakesDairy giant Amul, which has touched a milestone Rs 1 lakh crore turnover in FY26, is making its boldest bet with its blue-and-red-ocean str...
Q-comm sales for FMCG giants double this yearQuick commerce now represents 6% of FMCG sales, doubling from FY25, with Dabur and Britannia leading at 9% of total sales. This channel dri...
Govt’s new ‘law-to-code’ push; UpGrad’s $1.7 billion valuationHappy Wednesday! The government plans to translate legal provisions into software code that enforces compliance by design. This and more in...
Competition between direct selling industry, e-comm platforms intensifying: ReportIndia's direct selling sector is facing tough competition from online platforms. Consumers now expect faster delivery and convenience, simi...