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PSYCHOLOGY OF PERFUME
Psychology explains why some women stick to one perfume for years - How a 'signature scent' becomes part of identity and memory- Psychology says people who keep feeling the pain of losing someone may not be choosing to stay stuck
- Psychology says people who save their favorite clothes for ‘special occasions’ may be delaying anticipated pleasure
- Psychology says people who buy duplicates of products they love may have a stronger preference for certainty and continuityFor someone who has found a product that consistently meets their needs, purchasing another one can feel like preserving a familiar and dep...18 Aug, 2026, 01.22 PM IST
- Psychology says people who don't like the smell of flowers aren't necessarily negative, they may have more sensitive senses than you thinkSmell is one of the most personal senses we have and psychology suggests that people who don't like the smell of flowers aren't necessarily...22 Jul, 2026, 02.18 PM IST
- Psychology says people who automate small decisions of their life may be reducing mental fatigue, and conserving energy for what really mattersWaking up to a barrage of small decisions can drain your mental energy, impacting your ability to tackle important tasks. Psychologists sug...06 Jul, 2026, 11.03 AM IST
- Quote of the Day by fashion icon Coco Chanel: 'If you were born without wings, do nothing to...'- Life lessons on self-belief, resilience, and becoming the person you were meant to beFashion icon Coco Chanel's powerful quote, 'If you were born without wings, do nothing to prevent them from growing,' serves as a profound ...29 Jun, 2026, 09.26 PM IST
- Psychology says people who hate cilantro aren't picky eaters: Their brains and genes may literally be tasting something differentPsychology suggests that even ordinary disagreements can reveal surprising insights about human behavior. The real story is not about cilan...18 Jun, 2026, 10.52 PM IST
- Psychology says people who save ‘special’ items for the future are not being practical: Why the brain delays joy, waiting for the perfect momentPsychology suggests that adults who hold on to special items are rarely acting irrationally. More often, they are trying to preserve someth...18 Jun, 2026, 10.48 PM IST
- Bengaluru founder spots a clever Rs 40 fruit-selling trick at a Tamil Nadu railway station. The psychology behind it is fascinatingA simple fruit cup sold for Rs 40 at a Trichy railway station revealed a powerful business lesson. A Bengaluru founder noticed how a tall g...01 Jun, 2026, 08.08 AM IST
- Libra, Scorpio, Sagittarius Horoscope Today – 10th March 2026: Powerful Zodiac Insights for Love, Work & HealthYour Daily Horoscope Today emphasises emotional awareness, security, and thoughtful responses. Your sensitivity can remain high due to the ...09 Mar, 2026, 10.47 PM IST
- Thoughtful and creative Rakhi gift ideas to strengthen the bond of sibling loveElevate your Rakhi celebration with our curated collection of thoughtful and creative Rakhi gift ideas. Strengthen the sibling bond with pe...05 Aug, 2023, 02.13 PM IST
- Coffee smell makes students better at solving problems: StudyThe scent of coffee is enough to crank up the grey cells, finds a piece of research at the Stevens Institute of Technology in the US.21 Jul, 2018, 06.33 AM IST
- These stores smell money inside your brainSephora is testing a method developed by a San Francisco-based fragrance startup called Pinrose that brings technology and psychology to yo...23 Jan, 2017, 11.44 AM IST
- Taking a beer bath & nine other unconventional ways to beat stressRead a good book, listen to soothing music, take a break from work, are common. How about trying something unusual?16 Aug, 2016, 07.56 PM IST
- Ranveer Singh puts on a special perfume to get into the character of Bajirao every day"I started doing this at the time of Lootera, then I had one for Kabir Mehra for Dil Dhadakne Do and now I have one for Bajirao."08 Jul, 2015, 03.49 PM IST
- Behavioural science lab Moribus will help clients use research findings to sell their productsWhile the unit was officially launched a week ago, Maxus had floated two behavioural study projects about two-and-half years ago, Sharma sa...22 Jul, 2014, 03.00 AM IST
- Darshan Patel targets Paras Pharmaceuticals brandsDarshan Patel, the estranged brother of Paras Pharmaceuticals CMD Girish Patel, is set to take on brands such as DermiCool, ItchGuard and B...17 Nov, 2010, 02.08 AM IST
- Smell goes brainyAfter reading Patrick Susskind’s ‘Perfume’, famed auteur Stanley Kubrick remarked that the book was ‘unfilmable’.31 May, 2007, 04.30 AM IST
- Etched in stoneFrom the Temple of Abu Simbel’s huge statues of Ramses II to the perfumes of Aswan and the charm of a Nubian village marvelled at the sheer...26 Oct, 2006, 12.22 AM IST
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