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PICKLEBALL COURTS
Eternal's District ramps up sports push, eyes acquisitionsEternal's District platform is expanding into India's booming sports market, moving beyond ticketing to venue bookings and brand partnershi...
A Shark Tank startup to take pickleball out of courts and into your homesBengaluru's MetaShot partnered with Yudiz Solutions to launch the world's first smart pickleball game on MetaShot's motion gaming console. ...
Mind Over Money | Sameer Mathur: From cricket to pickleball—lessons in anticipation, adaptability, and market successSameer Mathur, MD of Roinet Solution, shares how cricket and pickleball influence his business approach. He highlights adaptability, quick ...
IT reworks hiring for Gen Z; HCLTech CEO on AIHappy Thursday! India’s IT sector is seeing a sharp rise in replacement hiring as Gen Z professionals switch jobs faster. This and more in ...
Sports startups cash in on India’s everyday athlete economy boomA surge in sports participation is fueling a boom in platforms for everyday athletes. Startups are making it easier to book courts and find...
Mumbai’s skyline is soaring. So is the pressure on housingMumbai's booming real estate market sees global financial giants occupying luxury towers while low-income residents like taxi driver Ramu V...
No longer just leisurely weekend escapes, pickleball & padel emerge as go-to sports for business leadersPickleball and padel are rapidly growing in India, driven by their social nature and ease of play. Urban millennials, professionals and fam...
Legendary Tennis Star Sania Mirza launches podcast “Serving Up with Sania” featuring pickleball and candid talksTennis legend Sania Mirza launches her new podcast, "Serving Up with Sania," produced by IVM Podcasts. The show features candid conversatio...
LegaXy and M3M Foundation launch ‘Pickle Pros’ to promote pickleball in IndiaLegaXy and M3M Foundation have launched Pickle Pros, a nationwide initiative to popularize pickleball in India, starting with Delhi NCR. Th...
Sweat equity! Corporate India invests in workplace sportsIndian companies are increasingly incorporating sports activities into the workplace to foster employee bonding and bridge the gap between ...
Shark Tank India Season 4: Namita Thapar reveals the reason why Ford and GM failed in India while Hyundai and Kia succeededIn a recent episode of Shark Tank India, Namita Thapar challenged the founders of Goodland, a pickleball court construction business, with ...
Sony Sports Network to broadcast inaugural World Pickleball LeagueSony Sports Network secures broadcast rights for the inaugural World Pickleball League (WPBL) set to debut on January 24. Six teams will co...
Smashers Sports acquires Delhi franchise of World Pickleball LeagueSmasher Sports, backed by Terra Invest and Hyde Park Entertainment, has acquired the Delhi franchise of the World Pickleball League (WPBL)....
Scared of tennis? Too busy for golf? Pick pickleball!Pickleball, a sport combining elements of tennis and table tennis, has become a popular pastime among middle-aged corporate Indians. It off...
Riteish, Genelia Deshmukh acquire World Pickleball League's Pune teamBollywood stars Riteish and Genelia Deshmukh, along with prominent business leaders, have launched Pune United, a new franchise in the Worl...
Tennis attire is everywhere. Credit the pandemic, social media and pickleballAs the U.S. Open concludes, tennis-inspired fashion trends like pleated skirts, polo collars, and skorts are gaining popularity globally. D...
World Pickleball League ropes in Samantha Ruth Prabhu as owner of Chennai franchiseSamantha Ruth Prabhu became the owner of Chennai's World Pickleball League franchise, marking her entry into sports entrepreneurship. Focus...
Sony Entertainment Talent Ventures India backs World Pickleball LeagueSony Entertainment Talent Ventures India (SETVI) has invested in the World Pickleball League, a new global professional pickleball league b...
'Pickleball is the moment': Lil Wayne invests in Texas Ranchers, will join as strategic advisorGrammy-winning artist Lil Wayne has become a strategic advisor and investor for the Austin-based pickleball team, the Texas Ranchers. Lil W...
Pickleball is the new golf as CEOs get a taste of sportPickleball, a combination of tennis, ping-pong, and badminton, is gaining popularity among CEOs and their families in India, with clubs suc...