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PERFUME BRAND
Samntha Ruth Prabhu reflects on the success of her Rs 120 crore perfume brand: ‘Success hasn’t taught me much…’Samantha Ruth Prabhu, whose perfume brand earned over Rs 120 crore, recently shared how suffering from an immune condition caused her to be...
Godrej Consumer bets on new categories amid commodity inflationGodrej Consumer Products is entering new categories such as stain removers and premium hair color. The company has introduced Godrej Zap an...
Godrej Consumer Q2 Results: Profit rises 14% YoY to Rs 523 crore, revenue jumps 19%; co declares Rs 5/share dividendGodrej Consumer Products posted 13.8% profit growth to ₹522.92 crore and 19% revenue growth to ₹4,413.09 crore in Q2 FY27. Strong internati...
Life beyond a metro: India's festive shoppers boost Myntra's orders by nearly 2X in key categoriesMyntra's Big Fashion Festival resulted in nearly double the order volumes compared to regular business days. New customer additions from no...
IKEA sells Indian steel thali for Rs 760; Harsh Goenka jokes next they will call belan a ‘aerodynamic dough-flattening wand’ and price it at Rs 4,500From Kolhapuri chappals and dupattas to stainless-steel plates, Harsh Goenka has taken a satirical swipe at the trend of presenting familia...
Mobile phones, Apple AirPods ordered online were stolen, sold on road without bills; delivery agent arrested with goods worth Rs 4.6 lakhA 26-year-old Flipkart delivery agent in Gujarat was arrested after Bhavnagar police recovered goods worth Rs 4.60 lakh, including 13 mobil...
Karwa Chauth Gift Ideas 2026: 25 Gifts for Wife, Husband and In-Laws Under ₹1,000 to ₹10,000Karwa Chauth Gift Ideas 2026: Looking for a thoughtful Karwa Chauth gift for your wife, husband or in-laws? From jewellery, perfumes and wa...
Myntra sees Gen Z drive beauty growth as skincare, smaller cities gain groundGen Z accounts for 60% of Myntra’s beauty shoppers, spending 1.2 times as much on beauty as the average customer, according to the company’...
Maison D’Arome wants India to say oui to luxury perfumes without the heavy price tagMaison D'Arome has introduced a collection of premium perfumes in India aimed at discernible consumers. The brand asserts its fragrances ar...
UPI MDR deferment gives D2C brands festive-season margin reliefThe new MDR framework on UPI was expected to impact D2C brands operating in low-margin categories such as consumer electronics, fashion and...
Meesho shares surge 5% as strong festive sales, Q2 biz update boost sentiment. Should you buy?Meesho shares rallied as much as 5% after the company reported a 75% year-on-year jump in Day 1 orders during its Mega Blockbuster Sale 202...
EZE Perfumes enters Northeast IndiaEZE Perfumes has opened its first outlet in Northeast India at City Center Mall in Guwahati. The launch marks a significant personal milest...
Startup of the Year Groww bets on scale; Qcomm sparks festive credit surgeHappy Thursday! Groww is betting its newer businesses will take a bigger slice of its income. This and more in today’s ETtech Morning Dispa...
Quick commerce fuels festive credit demand as brands seek working capitalIndifi has seen a roughly 50% increase in disbursements to quick commerce-focussed sellers compared to previous years. “Quick commerce is a...
In 2012, Jennifer Aniston became an investor and face of Living Proof; four years later, Unilever agreed to buy the science-based haircare companyJennifer Aniston has been instrumental in the rise of Living Proof, a haircare brand that prioritizes groundbreaking science in its product...
Dabur India expects double-digit revenue growth in Q2 FY27Dabur India anticipates strong double-digit growth in its consolidated revenues and India FMCG business for the upcoming quarter. Demand co...
Festive ad spending to rise 13-17% as brands spread budgets across channels: ReportSpending on ecommerce advertising is expected to rise 27% YoY to Rs 30,091 crore in 2026, as brands increasingly seek ad formats that direc...
LVMH signed a secret 2002 pact to buy Hermes heir's shares. Now he says his fortune is missingLuxury giant LVMH signed a secret 2002 agreement to buy Hermes shares from Nicolas Puech. The company also paid his wealth manager over twe...
Psychology explains why some women stick to one perfume for years - How a 'signature scent' becomes part of identity and memoryA signature fragrance often evolves into a key aspect of one's identity. Over time, this scent transforms into a personal brand, woven deep...
Scent & Style: Why fashion and fragrance are finding common groundFor apparel brands, fragrances are fast emerging as a natural extension of the brand persona and a promise of a sensory experience for the ...