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ONLINE SPORTS MERCHANDISE
FIFA 2026: Brokerages bet on sector winners as soccer World Cup set to kick offThe 2026 FIFA World Cup will bring billions to host nations. Analysts expect a surge in spending on hotels, airlines, and retail. Beer sale...- IPL: RCB played in all matches that had over 400 million viewersRoyal Challengers Bengaluru's brand profile has strengthened after winning its maiden IPL title in 2025 and defending it in 2026. A recent ...
- Cricket fandom is already digital. Fan tokens could be the next movThink of these tokens as digital exclusive membership passes. Fans could buy them through Socios and unlock experiences tied to their favou...
- No broadcaster for World Cup? What FIFA’s India standoff could really costAs FIFA gears up for the 2026 World Cup, it encounters a broadcasting conundrum in India. Following a surge in online viewership during the...
- Dream Sports-owned FanCode to shut sports merchandise store by year-endFanCode, owned by Dream Sports, is planning to shut down its online sports merchandise marketplace, FanCode Shop, by the end of the year du...
- NBA extends merchandise deal with Suditi Sports ApparelThe partnership, which will allow Suditi to produce and distribute fully licensed NBA fanwear in India, will cement the long-standing assoc...
- NBA ropes in Bhaane to drive its e-commerce platform in IndiaThe NBA has partnered with Bhaane Private Limited, an Indian clothing brand, to operate NBAStore.in, offering a wide selection of official ...
- Dream11 partners with PUMA to enter co-branded athleisure collectionThe two companies will co-create an exclusive range of athleisure collection under the label - PUMAxDream11, which will include t-shirts, f...
- Fan merchandise retailer The Souled Store earns licensing rights to sell Liverpool Football Club products“This launch will help us cater to today’s millennials. Indian Liverpool fans will get authentic merchandise without having to wait weeks f...
- MPL saves the day for BCCI, comes on board as official kit sponsor for Team IndiaBCCI announced MPL Sports, the athleisure wear and sports merchandise brand from MPL, as the official kit sponsor for the next three years,...
- BCCI announces MPL Sports as official Kit sponsor for Team IndiaMPL Sports, the sports merchandise brand from Mobile Premier League -- an e-sports platform -- offers a wide range of sports wear and crick...
- Dream Sports’ FanCode launches fan merchandise storeFanCode has also partnered with six Indian Premier League (IPL) franchisees - Delhi Capitals, Sunrisers Hyderabad, Mumbai Indians, Chennai ...
- Want to buy Deepika's 'Tamasha' wardrobe? BollyWoo lets you shop from movie clips directlyUnder its brands Imara by Shraddha Kapoor and Wrogn by Virat Kohli, Universal Sportz offers opportunities to fans to own memorabilia and me...
- Get outfits worn by actors in popular films with the click of buttonBollyWoo is the latest one to join the merchandise wave online. Chennai-based Fully Filmy began with merchandise that was inspired by South...
- Missing your alma mater? Try out their online, offline stores selling stuff that carry monogram of top institutesMerchandise that carry monogram of educational institutes, online and at times offline in-campus are enabling people to wear the legacy of ...
- IPL mania likely to swell e-commerce, sports merchandisers revenue by 30%IPL has gripped e-commerce and sports merchandisers as they are likely to post a cool 30 per cent growth in revenues by selling IPL merchan...
- ICC World Cup merchandise selling like hot cake on various e-commerce platformsIndia’s leading fashion e-tailer Myntra has partnered with Nike, the official kit sponsor for the national team, to sell this year’s kit ex...
- Business of online retailers and sportswear brands soar through sales of FIFA merchandiseEven before the soccer World Cup kicks off at the Arena de Sao Paolo, sportswear brands such as Adidas and online retailers like Amazon, Fl...
- E-retailing: Capitalizing on sports leagues like IPL and WSHWith the commencement of IPL 5, e-retailers are gearing up for the display of team-branded merchandise for sports aficionados.
- Sportswear brands cashing in on IPLSportswear brands are cashing in on the Indian Premier League (IPL) fever with IPL merchandise. Sales have been encouraging in India as wel...
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