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This Polish pianist turned a Nokia ringtone interruption into the most impressive moment of his live concertA viral video shows Polish pianist Waldemar Malicki brilliantly incorporating a Nokia ringtone into his concert. The unexpected interruptio...
PM Modi’s Melody gift to Meloni boosts Parle buzzMeloni described Melody as a "very very good toffee" in a short video that quickly went viral, riding on the already popular 'Melodi' meme ...
After IIM Lucknow MBA degree, she refused big job offers to be a singer. Who is she, the voice behind many Bollywood hits?Gayatri Iyer, a renowned Bollywood playback singer, defied conventional paths by completing an MBA from IIM Lucknow before embarking on her...
Popular Malayalam director quit his IT job to enter the industry, worked with Prithviraj Sukumaran and Basil Joseph. Who is Vipin Das?Malayalam film Vaazha 2 is gearing up for release on April 2. The movie revisits college life, focusing on friendships and emotional journe...
Brands line up behind Akshay Kumar-hosted Wheel of Fortune IndiaSony LIV has attracted significant sponsors for its upcoming Indian version of 'Wheel of Fortune'. Maruti Suzuki India is the co-presenting...
Kyunki Saas Bhi Kabhi Bahu Thi records over 1.6 billion minutes of watch time in launch weekKyunki Saas Bhi Kabhi Bahu Thi returned on July 29 and became the biggest Hindi fiction launch in five years, clocking 1.659 billion watch ...
Heartland, nostalgia and AI: Super Bowl advertisers mine America's past and futureBudweiser is reviving its classic Clydesdale horses for this year's Super Bowl ad campaign to embrace the traditional American spirit after...
Super Bowl 2025 ads featuring aliens go viral among viewers. Check hereThe recent Super Bowl 2025 ad is going extremely viral among the viewers and there is a significant reason behind it.
Selling nostalgia: New-age ads? Yawn. Brands are going retroMajor brands like Maybelline, Mountain Dew and Asian Paints are bringing back their iconic taglines, jingles, and logos to fight competitio...
Watch: Apple's first Macintosh ad starring Samir Soni goes viral. Nostalgic fans say 'technology has come a long way'A 1996 Apple Macintosh advertisement featuring Bollywood actor Samir Soni has gone viral, capturing widespread attention online. The ad, re...
Flipping through old adsThe joy of stumbling on to a different set of aesthetics can be thrilling - and surprising. Going through old advertisements, while flippin...
It's ‘Chal Meri Luna’ again for adman Piyush PandeyAfter about three decades, Kinetic Luna is all set to enter the Indian market, but in an electric version. While the looks and powertrain o...
CosMc, McDonald's bold spinoff, takes on Starbucks and DunkinAccording to McDonald's, CosMc is envisioned as a 'small format, beverage-led concept' featuring a distinctive and limited menu. Described ...
The "Mean Girls" are back! Lindsay Lohan, Amanda Seyfried, others reunite for Walmart ad campaignWhile Rachel McAdams's absence as Regina George is noticeable, the advertisement compensates with some delightful twists. Rajiv Surendra, r...
Joy Ma Calamari: A 2022 Kalkatta diaryGenerations of young Bengali men and women continue to leave the city. The portrait in their heads gets imagined in Bengaluru or Noida or S...
Companies are tapping into nostalgia as they relaunch old brands and reimagine once-popular adsA host of brands are riding on the nostalgia for 20th century products to win over jaded 21st century consumers. “Intangible assets, includ...
This festive season, tell your brand story with SpotifySpotify enables brands to engage with their audience in moments that matter. This festive season, the vital moments include shopping, nosta...
Unwrapping Sweet, Powerful NostalgiaThe new twist to the old Cadbury ad is just right at multiple levels
- Only Vimal: A brand synonymous with the Indian television experience of the 1980s
Only Vimal, the iconic brand with which a generation grew up, is soon to be history. Here’s a trip down the print lane.
Havells fans ropes in Bollywood's first superstar Rajesh Khanna for latest advertisementWith his air of stardom almost intact, a frail Rajesh Khanna has pleasantly shocked all by featuring in his maiden TV ad-for Havells fans.