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NON LINEAR STORY
Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...18 May, 2026, 02.31 PM IST- Beyond metros: How small towns are driving the next wave of India’s e-commerceIndia's e-commerce boom is expanding beyond metros, with Tier-2 and Tier-3 cities now driving significant new demand. Improved internet, di...15 May, 2026, 06.32 PM IST
- SBI margins drag PSU banks, but private banks set for comeback: Pranav Gundlapalle, BernsteinState Bank of India's margin drop was a key event. Analysts suggest the worst may be over for banks. Private sector banks are expected to p...12 May, 2026, 10.48 AM IST
- How Richard James Dropped a Spring and Accidentally Created the SlinkyA naval engineer accidentally discovered the Slinky in 1943. Richard James noticed a spring behaving unusually. This observation led to the...29 Apr, 2026, 05.08 PM IST
- ETMarkets PMS Talk | Outperforming in a Crash: How Qode Growth Fund beat its benchmark by 14%, explains Rishabh NaharDespite a brutal Q4FY26 sell-off, the Qode Growth Fund outperformed its benchmark by over 14 percentage points. Fund Manager Rishabh Nahar ...29 Apr, 2026, 09.00 AM IST
- CEA Anantha Nageswaran flags energy risk to growth storyIndia faces energy market volatility impacting farmers and workers. Chief Economic Adviser V Anantha Nageswaran highlights dependence on im...28 Apr, 2026, 12.51 AM IST
- What 50% faster AI-driven loan decisions mean for India’s lending sectorWhile India's loan application process is digitized, underwriting remains a bottleneck. Artificial intelligence is now poised to transform ...26 Mar, 2026, 04.43 PM IST
- The Last of Us Part II debuts first-ever chronological mode as Naughty Dog reimagines the story; what else is new?Naughty Dog has released a free update for The Last of Us Part II Remastered, introducing Chronological Mode, which reorders the narrative ...10 Jul, 2025, 08.07 AM IST
- Warner Bros. Discovery aims to deliver over 3,000 hours of fresh content in India by year-endWarner Bros. Discovery will provide over 3,000 hours of new content in India by year-end. This includes programming on discovery+, Discover...09 Oct, 2024, 06.55 PM IST
- Destiny 2 Apollo Expansion: Release date, new content, storyline and gameplayThe Destiny 2 Apollo expansion will launch in summer 2025. It will bring fresh stories, locations, weapons and non-linear gameplay. It will...13 Sep, 2024, 08.26 PM IST
- STALKER 2: Here’s release date, platforms, gameplay, storyline and trailerSTALKER 2 is set for release on November 20, 2024, after multiple delays. The game will be available on PC and Xbox. It features a non-line...13 Aug, 2024, 11.25 PM IST
- Positive stories have rising potential in non-linear news formats now — that is despite political polarisation and the negativity bias: Stuart SorokaProfessor Stuart Soroka from UCLA sheds light on the influence of negativity bias on news consumption and public perceptions in the 2024 Am...17 Jul, 2024, 11.06 PM IST
- Bob Marley: One Love: This is what we know about release date, streaming platform, plot and castBob Marley: One Love, the biographical drama on Paramount+, traces Bob Marley's journey to becoming a reggae legend amidst political turmoi...13 Apr, 2024, 01.50 AM IST
- Delhi art exhibition recreate Lord Hanuman's life through holographic imagery encased in glass pyramid'Hanuman's Journey: Verses Through Vision' is among nearly 100 artworks which have been displayed at the National Gallery of Modern Art (NG...04 Mar, 2024, 11.21 PM IST
- Deepika Arwind's play is 'mane'ly madnessThe play, currently being staged in Bengaluru, is a blend of movement and music that compiles six personal stories told keeping hair as the...31 Mar, 2016, 06.26 PM IST
- TCS to set benchmark with 'non-linear' revenuesBy deciding to make ‘non-linear’ revenue data public every quarter, India’s largest software exporter could be challenging its rivals to do...03 Mar, 2012, 10.18 AM IST
- What IT services can learn from manufacturingIndian IT can grow to become the dominant global IT brand and demand premium - just as Germany does for precision engineering and Switzerla...02 Nov, 2010, 04.31 AM IST
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