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MONETISING YOUTUBE CHANNELS
YouTube ecosystem adds over Rs 18,000 crore to India's GDP, supports 9.6 lakh jobs in 2025The findings point to a significant shift in India's digital creator landscape, where independent content creators are increasingly evolvin...- AnyMind Group launches AnyCreator Stream in India to help creators monetise live audiencesAnyMind Group has launched AnyCreator Stream in India, a web-based platform enabling live-streaming creators to monitor audience performanc...
- YouTube Income: India's creator economy needs to be more serious after new monetisation criteriaYouTube’s new Partner Programme eligibility norms are set to reshape India’s creator economy, raising the bar for monetisation and rewardin...
- Snap sees opportunity as Indian advertisers look beyond Google, Meta: CBO Ajit MohanAdvertisers are looking beyond Google and Meta as concerns over dependence on the two platforms grow, Snap’s Ajit Mohan told ET. Snapchat h...
- Delhi HC says it may protect PhysicsWallah founder Alakh Pandey from commercial misuse of his personalityThe Delhi High Court may grant interim protection to Alakh Pandey. His personality is being commercially exploited without permission onlin...
- YouTube Monetisation Update today: Who will be affected, is there new eligibility requirement, what's changing? Here's allYouTube Monetisation Update 15 July: YouTube is updating its monetisation rules for creators from July 15, 2025. The platform wants to limi...
- YouTube cracks down on low-effort videos: Here’s all you need to know about the major changes this yearBeginning July 15, the new monetisation policy will seek to limit earnings of channels that publish mass-produced, repetitive, or low-effor...
- YouTube monetisation update: Google is changing payment system from next week, check new policy and who will be affectedYouTube monetisation update: Starting July 15, 2025, YouTube will tighten its monetization policy, targeting channels with repetitive, mass...
- The long shot: exploring the rise of long form content in India's creator economyLong-form video content is thriving in a world where bite-sized reels are gaining marketers’ attention. ET explores how educators, podcaste...
- YouTube's most subscribed: Three Indian channels among top 10, Mr Beast isn't No. 1Indian YouTube channels are making waves globally, with three channels featuring Hindi content securing spots among the most subscribed on ...
- YouTuber sues Google Spain for wrongful dismissalThe lawsuit seeks to demonstrate an employment relationship between Jota, a creator of political satire content whose real name has not bee...
- YouTube to start paying creators for Shorts from February 1The development came after Google restructured the YouTube Partner Program (YPP) terms to include new modules such as 'Shorts Monetisation ...
- Government asks YouTube to take down three channels spreading fake newsThe channels were using thumbnails and images of TV news channels and their anchors to mislead viewers into believing that the news shared ...
- YouTube's ecosystem contributes Rs 10,000 crore to India's GDP, supports 7.5 lakh jobs in 2021In India, over 4,500 channels had over 10 lakh subscribers and the number of YouTube channels in India making Rs 1 lakh or more in their an...
- Govt blocks 8 YouTube channels 'monetising Hindu-Muslim divide'The information and broadcasting ministry alleged that the channels 'propagated fake content'. They included false claims that the 'Centre ...
- I&B Ministry blocks 7 Indian & 1 Pakistan-based YouTube channels for spreading misinformationThe Ministry of Information & Broadcasting has blocked eight YouTube channels, seven Indian and one Pakistan-based, for spreading disinform...
- YouTube in India has over 265 mn monthly active users 1200+ channels with 1 mn+ subsThe service has recorded 265 million monthly active users and over 1200 channels from Indian creators have crossed the 1 million subscriber...
- The art and science of making money on YouTubeYou don't have to sing, dance or crack jokes today to have a fan following on YouTube.
- Entrepreneurs, startups take to YouTube to build businesses and market themSince YouTube opened doors to its partner programme in Indian market, the number of businesses using the channel has grown five fold.
- Indiatimes, Google join hands to stream IPL4 matchesCricket fans will be able to watch complete live-streams, full length catch-up matches and highlight clips of the entire fourth season of t...
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