Three generations, three financial playbooks: How investing habits have evolved over 15 yearsIndian investors across generations hold differing views on financial prudence, a gap widened by recent economic and digital shifts. Younge...
15 Dec, 2025, 12.05 PM IST
From 'don’t like the tone' to 'facecard never declines': Senior employee slams Gen Z colleague's workplace attitude. Internet is dividedA Reddit post ignited a debate about Gen Z's workplace behavior after a senior employee criticized a new hire's perceived entitlement, incl...
31 Aug, 2025, 01.23 PM IST
Apparel, F&B drive 54% of leasing in H1 2025 as millennials and Gen Z shape India’s retail futureIndia's retail real estate is evolving as Millennials, Gen Z, and Gen Alpha reshape consumption. Experiential categories like F&B and jewel...
29 Jul, 2025, 01.26 PM IST
Majority Indian consumers now prefer preservative-free snacks: FarmleyFarmley's Healthy Snacking Report 2025 reveals that 55% of Indian consumers now prioritize preservative-free snacks, with 52% favoring eco-...
23 Jul, 2025, 02.20 PM IST
Millennial financing meets Gen Z ways: How India’s young are rewriting the money scriptIndia's millennials and Gen Z are reshaping the financial landscape with distinct approaches. Millennials prioritize stability and long-ter...
24 Jun, 2025, 12.18 PM IST
No cubicles, no clocks: Gen Z’s vision for the future of workGen Z in India prioritizes flexibility and work-life balance alongside salary, reshaping traditional career expectations. Hybrid work model...
08 May, 2025, 04.07 PM IST
ET Snapchat Gen Z Index: How India's Gen Z-ers live, work and spend moneyThe ET Snapchat Gen Z Index reveals that Gen Z in India prioritizes ethical and local shopping, favouring brands like Myntra and H&M. They ...
08 May, 2025, 04.06 PM IST
Mind-Reading Gen Z: ET Snapchat Gen Z Index is the ultimate guide to understanding India’s largest demographicThe Economic Times, in collaboration with Snapchat and Kantar, introduces India's first Gen Z Index, revealing that brands must adapt to re...
07 May, 2025, 12.07 PM IST
Indian woman in Dubai seeks advice on GenZ maid using phone sitting on sofa; Watch viral videoAn Indian woman in Dubai posted a video about her maid. The maid was relaxing on the sofa with her phone. The woman asked for advice on set...
26 Nov, 2024, 12.17 PM IST
India’s ‘swipe-up’ generation set to swipe right on festive deals, driving sales this seasonBrands in India are gearing up to tap into the spending power of Gen Z this festive season, with expectations for a significant boost in co...
26 Sep, 2024, 03.36 PM IST
App-first Gen Z scripting big shifts in consumption trends: Bernstein reportGen Z in India is driving major shifts in consumption trends, favoring quick commerce delivery and direct-to-consumer brands. This digitall...
08 Sep, 2024, 02.44 PM IST
Dating patterns of 2023: Millennials find ghosting immature, GenZ wants to explore before getting serious, reveals studyBoth generations prefer online dating to its conventional counterpart.
23 Feb, 2023, 06.56 PM IST
ICICI Securities Q2 results: Net profit up 26% to Rs 351 croreThe company's revenue rose to Rs 857 crore in the second quarter ended September 30, 2021 from Rs 680 crore in the same period preceding th...
19 Oct, 2021, 08.19 PM IST
Nearly 28% urban Indians plan to spend on gold this Diwali as COVID effects wane: SurveyThe gems and jewellery industry, which was impacted by the COVID-induced disruptions in 2020, had shown signs of recovery in January-March ...
22 Sep, 2021, 05.52 PM IST
What slowdown? Indians open to spending in festive season; 43% likely to splurge more than last year, 22% want to buy carsThe two main categories that are expected to witness enhanced spending are clothes and gadgets.
30 Aug, 2019, 04.06 PM IST
Men more excited about shopping than women during festive season; clothes, gadgets draw maximum interestAccording to a survey, millennials seem to be more excited to splurge this festive season as compared to Gen Z.
29 Aug, 2019, 07.02 PM IST
Why 55+ generation should be a lucrative market for brandsSilver Surfers also have very clear life priorities: stay healthy, stay connected, love and be loved, and experience new things and travel....
03 Aug, 2019, 11.06 AM IST