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MICRO DRAMA PLATFORMS
JioHotstar’s TADKA crosses 100 million users as short-form premium content gains tractionJioHotstar's TADKA platform has reached 100 million users. This milestone highlights the growing popularity of short-form video content in ...
Zee Entertainment shares rise over 3% ahead of FIFA World Cup, Rs 2,300-crore fundraising plansZee Entertainment Enterprises' shares rose after its board approved raising at least Rs 2,300 crore to fund strategic initiatives and bolst...
Zee Entertainment approves Rs 2,300 crore capital raiseZee Entertainment Enterprises Ltd is raising at least Rs 2,300 crore. This capital will fund new business ventures and strategic plans. The...
Jin Ze Death Update: How did the Chinese star die? Check cause of death amid social media buzzChinese actor Jin Ze, real name Zhang Jiawei, has died at 33. His agency confirmed his passing on June 6, 2026, at his Hangzhou home. Jin Z...
West Bengal's electronics factory push; Fed jitters hit TCSWest Bengal is exploring ways to expand electronics manufacturing under EMC 2.0. This and more in today's ETtech Top 5.
As micro-dramas surge, 'vertical actors' find fame and fortuneIndia's burgeoning micro-drama industry is creating "vertical actors" who thrive on short-form, emotionally charged content. These performe...
Another Yu Menglong like death? Chinese actor Jin Ze dies at 33; here’s what we know so farChinese actor Jin Ze, real name Zhang Jiawei, has passed away at 33. His agency confirmed his death at his Hangzhou home on June 4, 2026. A...
Micro-drama platform Bullet launches Trinetra AI—an AI filmmaking and content intelligence platform for micro dramasBullet, backed by Zee Entertainment Enterprises, has launched Trinetra AI, a platform that uses artificial intelligence for filmmaking and ...
Kuku FM readies public market debut; SoftBank books Lenskart gainsKuku FM's parent has taken the first step towards a stock market listing. This and more in today's ETtech Top 5.
Kuku FM's parent confidentially files for Rs 3,500 crore IPOAudio and video platform Kuku has confidentially filed draft papers with Sebi for a Rs 3,500 crore IPO. The company aims for a Rs 15,000 cr...
Audio book platform Kuku files confidential papers for up to Rs 3,500-cr IPOKuku Technologies, operator of Kuku FM and Kuku TV, is planning a Rs 3,000 crore IPO. The company aims for a Rs 15,000 crore valuation. Fun...
Ambani’s Jiostar platform bets big on all-AI seriesJioStar, the streaming venture backed by Reliance and Disney, plans to significantly expand AI-generated content on JioHotstar after the st...
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
Hollywood, Bollywood and AI: Who controls storytelling now?The landscape of entertainment is undergoing a dramatic transformation, thanks to artificial intelligence. Enhanced AI technologies are now...
Micro-dramas are a big hit with TV writers, tooExperienced television writers are flocking to India's micro-drama sector. This new avenue offers higher content volumes and faster payment...
Brands must adapt to permanent disruption as AI reshapes marketingWPP Media India declared brands face "permanent disruption" due to AI, quick commerce, and evolving consumer behavior, reshaping marketing ...
Tiny tales draw big bets from top film studiosMajor production houses are exploring micro-drama format as a test bed for IP and branded content opportunities.
Prime Video, Amazon MX Player merge to create India’s largest originals streaming platformAmazon Prime Video is integrating Amazon MX Player to create India's largest streaming destination, combining free and paid content. This m...
Infosys Q4 profit spikes; Flipkart mulls separate app for MinutesInfosys closed FY26 with strong numbers aided by a pickup in demand from its banking, energy and communication segments. This and more in...
Eloelo reports FY25 operating revenue at Rs 69.5 crore; expenses jump 67% on marketing spendsAs the live social entertainment startup’s business expanded, its expenses rose in tandem. Since its founding in July 2020 by Saurabh Pande...