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MEETHA HO JAYE
Asking Dr. D: Blame it on RioIn the instant an idea comes to me, it whispers that the worse that can happen by not going is a blot against my name.
Nine lunchbox letters to Rahul, Sonia, PM, Advani and other Indian politiciansDear Rahul, If you don’t like my food, don’t please call it ‘complete nonsense’ in a public meeting. Also don’t tear up this note. Please!
India is the fastest growing market for adult consumption of chocolates and candiesNow there's a lollipop to overcome boredom, sugar-free mint for the calorie conscious, a toffee which can boost romance, and dark chocolate...
Cadbury will always remain a chocolate company at heart: Chandramouli VenkatesanThe ‘Kuch meetha ho jaye’ campaign is also benefiting local mithaiwallahs as Indian consumers don’t necessarily associate sweet with chocol...
Hits & Misses 2011: Best and worst ads of the yearFive independent advertisement agency guys pick their best and worst ads of 201.
- Food biggies wake up to mithai magic
Food companies are turning to traditional dairy products with a fresh zeal.
- Cadbury ropes in Sunil Sethi to head sales in India
Cadbury India, has roped in Sunil Sethi from Colgate-Palmolive, Hong Kong to head its sales division in India.