India's social media platforms are powerful marketing tools but not yet retail destinations. Billions scroll and swipe daily, but few buy d...

To drive festive sales, brands on Meesho are introducing festive collections across fashion, beauty, and home essentials, besides expanding...

The initiative, a part of the Myntra Rising Stars programme, is available for brands that are currently selling through their own D2C platf...

New-age companies in India, such as Myntra and Mobile Premier League, are adapting to employees’ evolving needs by introducing innovative p...

Zomato, Flipkart, Ola, Meesho, Gameskraft, HiLabs, Roombr, Myntra, PhonePe, Quicksell, Indus Insights, Groww, WinZo, Cars24, Battery Smart ...

The voice bot, rolled out last month, handles about 60,000 calls per day. It has slashed the cost per call by 75%, halved the average handl...

Indian companies are enhancing work-life balance with extended breaks during Diwali, flexible work options, and more floating leaves. Compa...

As festive sales peak, etailers like Flipkart, Amazon, Myntra, and Meesho are enhancing employee wellness measures. These include live band...

Meesho reported that 80% of online shoppers in India are mass consumers with household incomes between Rs 2.5 lakh and Rs 10 lakh. Most hai...

According to the report, Flipkart's user base grew 21% year-on-year (YoY), Meesho accelerated at 32% while Amazon lagged at 13% user growth...

Myntra's total expenses in FY23 rose to Rs 5,290 crore. The fashion etailer spent Rs 1,758 crore in advertising and promotional expenses, u...

While the product is still being developed internally, this would reduce Meesho’s dependence on large third-party logistics players like Ec...

Debdoot Mukherjee will oversee the company’s efforts to make every pillar of the e-commerce marketplace smarter and more efficient with the...

Harsh Chaudhary will lead the team that will look to bulk up revenue generation from Meesho’s various business units.

Meesho, for its livestreaming platform, is looking to bring on board influencers, who will have access to sellers and companies while Meesh...

The report suggested that E-commerce in India has witnessed an uptick of 77% between 2020 and 2021, tier 2 and tier 3 cities are transactin...

Striking a balance in team dynamics is, however, not easy, founders say. Vivekananda Hallekere, CEO at Bounce, said defining the skillset f...