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MEDIA ENGAGEMENTS
IAMAI names JioStar Sports CEO Ishan Chatterjee to succeed Kiran Mani as DEC chiefIshan Chatterjee, CEO of JioStar Sports, now heads IAMAI's Digital Entertainment Committee, succeeding Kiran Mani. Chatterjee highlighted I...- Maruti Suzuki picks 5 startups including Sarvam AI for multilingual customer supportMaruti Suzuki is partnering with five innovative startups to boost operational efficiency and customer experience. These collaborations, bo...
- Yash Raj Films makes first bet on vertical entertainment with Rusk Media investmentYash Raj Films is venturing into the burgeoning digital-first entertainment space with a strategic investment in Rusk Media. This move sign...
- For sale on Facebook: monkeys, rhino horn and dead pangolinsThe ghostly white creature curled up on a weighing scale is almost unrecognisable in the Facebook post offering it for sale. Some of the co...
- Brands flock to India’s England tour as marquee bilateral cricket holds ad appealCricket's enduring appeal is driving significant advertiser interest for India's tour of England, despite a generally cautious market. Broa...
- PM Modi thanks people for responding to his callPrime Minister Narendra Modi lauded citizens for heeding his call to curb extravagant spending amidst the West Asia crisis. Many have pledg...
- The US lags other countries in social media restrictions for kids, but a reform push is growingTwo mothers, Amy Neville and Kristin Bride, are spearheading a movement for stronger online child safety after losing their sons to social ...
- Siya Goyal-Chetan Chaudhary cricket match video resurfaces amid Ketan Agarwal murder probeA resurfaced video showing Siya Goyal and Chetan Chaudhary at a cricket match is central to the Pune police investigation into Ketan Agarwa...
- Psychology explains why we stay addicted to social media longer than we intendEver wonder why a quick social media check turns into hours? It's not just weak willpower. Platforms are designed to hook you with unpredic...
- More than 100 women players sign up for ICC's protection programme against online trollingOver 100 women cricketers are now protected from online abuse through the ICC Player Protection Programme, powered by AI. During the T20 Wo...
- Hollywood gets into the microdrama race as mobile-first storytelling draws stars and major studiosHollywood is diving headfirst into the world of microdramas, following the massive success of Issa Rae's 'Screen Time', which racked up an ...
- When every story is breaking, none isThe constant barrage of 'Breaking News' has lost its impact, with audiences now tuning out sensationalized headlines. Media outlets, once r...
- JPMorgan Knicks trash can video: DEI executive Angie Báez fired after clip shows woman removing street bin, then stealing it during NYC parade. Watch viral videoKnicks fan steals trash can: A viral video showing a JPMorgan Chase DEI executive, Angie Báez, dumping a public trash can onto a Manhattan ...
- Bengaluru techie reveals why she is still excited to walk into Microsoft office after 5 years, and it's not about perksA Microsoft employee in Bengaluru, Deepika Koul, has captured social media attention for her enduring enthusiasm at work after five years. ...
- Bodhi Tree Multimedia bags Assam government mandate to build state OTT platformBodhi Tree Multimedia will spearhead Assam's official digital content platform, a significant move into platform ownership and recurring re...
- Ketan Agarwal Pune Death: Did Ketan Agarwal know about Siya Goyal and Chetan Choudhary’s relationship? Family claims they saw red flags but ignored themKetan Agarwal Pune case: Ketan Agarwal's father reveals disturbing 'red flags' in his son's relationship with fiancée Siya Goyal, noticed e...
- Beyond brand visibility: Why media partnerships matter for business growth and thought leadershipAs digital advertising becomes more crowded, brands are reconsidering their strategies to reach business audiences and decision-makers. Med...
- Omnicom launches Acxiom Fan Graph to help brands better understand sports audiencesOmnicom has unveiled Acxiom Fan Graph, a groundbreaking sports marketing intelligence platform. This innovative solution aims to unify frag...
- Digital entertainment firm Rusk Media bags Rs 100 crore in funding led by Nazara TechDigital entertainment firm Rusk Media has secured Rs 100 crore in a funding round. Nazara Technologies led the investment with participatio...
- JioStar sees AI, commerce and interactivity shaping entertainment's futureJioStar CEO Kevin Vaz outlined the company's vision as a technology-driven entertainment firm, emphasizing AI, personalization, and interac...
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