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MASS PREMIUM SEGMENT
Festive shopping gets costlier as brands plan to hike AC, TV and appliance prices from October 1Consumer electronics and appliance manufacturers in India will increase prices of products by 5-8% starting October 1. The rise in prices i...- Eye on India cocktail, Suntory eyes 10-15% stake in Allied Blenders & DistillersSuntory Holdings, the renowned Japanese beverage company, is in discussions regarding a potential minority investment in Allied Blenders an...
- Print media holds ground as advertisers back reach, credibility and premium audiencesPrint media in India has shown resilience amid global downturns with increased advertising revenue and volumes. As brands continue to inves...
- Mass market automakers gaining ground in the premium segment; Mercedes, BMW work out different strategies to drive growthIndia’s luxury car market remains around 1% of passenger vehicle sales, but competition is widening as brands such as Toyota, Kia, MG and B...
- Diageo India revamps McDowell's No.1 with premium identityDiageo India is set to transform its iconic whisky brand, McDowell's No 1, by introducing a new formula that incorporates select imported S...
- VCs work up an appetite for new-age kitchen startupsInvestors say kitchen brands are witnessing the premiumisation trend seen in categories such as beauty, mattresses, furniture, and home app...
- India’s big upgrade wave: Rs 1 crore+ homes, premium cars, Swiss watches & pricier phonesPremiumisation trend is spreading beyond affluent urban consumers, with households upgrading across homes, cars, travel, smartphones, appli...
- VCs hungry for kitchen startups; Vala Afshar’s blueprint for India’s AI futureHappy Thursday! Venture capital investors are betting on the premiumisation wave wafting into Indian kitchens. This and more in today’s ETt...
- India probes LG, Samsung over alleged tariff evasion on imported OLED TV partsIndia is investigating LG Electronics and Samsung for allegedly paying lower tariffs on imported display parts of high-end TVs, five source...
- India’s cab game has a new green player: A Vietnamese behemoth aiming to win fastGreen SM enters India with a controlled electric vehicle fleet, challenging the aggregator model. This Vietnamese company aims for a premiu...
- Titan open to acquiring smaller watch brands, sees strong growth in premium segmentTitan Company is exploring acquisitions and investments in emerging watch brands. The company anticipates a strong festive season driven by...
- Sunscreen grows from niche to staple on India’s beauty shelf as buyers tripleSunscreen use in India has more than tripled, reaching 14.3 million households. This growth is fueled by hotter weather and increased consu...
- Once bitten, never shy: India’s Apple iPhone obsession grows and growsThe iPhone 18 launch is revealing more than just India's appetite for premium phones. As buyers queue for the latest Pro models, Apple’s In...
- India clears 642-car import quota from UK under India-UK trade agreementIndia's Directorate General of Foreign Trade approved seven companies to import 642 cars. These imports will occur under the India-UK free ...
- Credit for the next 50 crore: How PhonePe’s new co-branded cards target India’s underservedAt GFF 2026, PhonePe unveiled a suite of co-branded credit cards with HDFC Bank and SBI, plus the Wishcard for consumers with limited or no...
- MediaTek launches new mobile chip using TSMC's most advanced technologyMediaTek said the Dimensity 9600 Pro is its first mobile processor built using Taiwan Semiconductor Manufacturing Co's cutting-edge 2-nanom...
- India’s festive demand hits 5-year high: From cars and ACs to TVs, apparel and quick commerce, retailers expect a bumper Navratri-Diwali seasonConsumer demand in India has reached a five-year high during the initial festive period, with sales growth recorded across home appliances,...
- Colgate-Palmolive gets soapy as it weighs over $1 billion personal care brands divestmentColgate-Palmolive is exploring the sale of several mass-market personal care brands. These brands, including Softsoap and Irish Spring, cou...
- Alco-bev startup Marmalade raises Rs 6 crore from angel investorsMarmalade, the startup behind Brightside whiskey, has raised Rs 6 crore from about 20 angel investors. The company plans to expand distribu...
- Maruti Baleno facelift: New look, price, Z-Series engine, ADAS and moreMaruti Baleno facelift price: Maruti Suzuki has launched its facelifted Baleno hatchback starting at ₹6,09,900. The premium hatchback recei...
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