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Psychology says $999 feels cheaper than $1,000 because the brain processes numbers using fast mental shortcutsPsychology says $999 often feels more affordable than $1,000 because the brain relies on quick mental shortcuts instead of carefully analyz...- Making strategy work: Why execution is the real differentiatorIndia faces a consequential economic period driven by AI and digital platforms. Traditional competitive advantages are becoming temporary, ...
- The real reason why Coca-Cola wants to become more Coca-ColaCoca-Cola's global brand refresh is more than a design update. The beverage giant is strengthening its iconic identity to protect pricing p...
- Alpha Wealth 2.0: Why some investors keep finding the next opportunity before everyone elseThe best advantage is not information, but perspective. With wealth creation going beyond traditional investing. Discover why investors are...
- Ashrayu Media partners SPH Media to launch its two flagship lifestyle publications in IndiaAshrayu Media and SPH Media have partnered to launch two lifestyle publications in India. F ZINE and The Peak will now be available to Indi...
- The making of Maa Inti Bangaaram's Rs 100 crore blockbuster: How Samantha Ruth Prabhu's movie rewrote the rules for female-led Telugu cinema | ExclusiveSamantha Ruth Prabhu's film Maa Inti Bangaaram achieved a historic Rs 100 crore box office success. This marks the first female-led Telugu ...
- First Bell: SBI Funds' investors in line for 10-15% listing popSBI Funds Management's stock is anticipated to debut at a premium of ten to fifteen percent. The company's initial public offering was subs...
- Trying to time the market? Missing the best trading days can dent returnsStaying invested throughout market cycles yields the highest returns for investors. Missing just fifty strong trading days drastically redu...
- The Risks of Prioritizing Short-Term Revenue Over Customer FitMost startups measure success through top-line revenue growth. But beneath vanity metrics often lurks a hidden threat: sales debt. Like tec...
- Why brands need an ecosystem, not just an advertising planModern marketing is no longer won through isolated campaigns. As business audiences engage with brands across articles, events, thought lea...
- Hybrid SIFs: How these specialised investment funds are filling the risk-return gapHybrid long-short funds rival debt, arbitrage and hybrid funds, but look beyond the label.
- Nifty ready for 24,500-24,750 levels after breakout rally: AnalystsAnalysts expect the rally to extend towards 24,500-24,750, with some seeing the potential for 25,000, although they believe the index must ...
- Beyond SEO: The new rules of brand discoverability in the AI eraBrand discoverability is shifting from search engine rankings to AI-driven answers. AI systems now prioritise authoritative third-party sig...
- Agentic AI, alternative data and SIFs take centre stage at Indian Institutional Quant Conference 2026Agentic AI, alternative data and Specialised Investment Funds (SIFs) dominated discussions at the Indian Institutional Quant Conference 202...
- Screens are straining young eyes, and Alcon sees India's opportunityAlcon is increasing investments in India, recognizing its significant emerging market potential. The company focuses on innovation and surg...
- Quote of the day by Joel Greenblatt: "When it comes to long-term investing, doing “less” is often “more”Value investor Joel Greenblatt advises that less action yields more long-term investment gains. Patience and disciplined holding outperform...
- Aswath Damodaran explains why country risk is no longer just an emerging market problemValuation expert Aswath Damodaran argues that country risk is no longer limited to emerging markets as global companies face political, leg...
- Global Market: Japan pension fund strategy may redraw global bond and currency marketsJapan’s plan to encourage its massive public pension funds to increase allocations to domestic assets has sparked expectations of a major s...
- Index returns likely to be slightly above long-term averages over next 2 years: Mirae Asset CIO Neelesh Surana on market outlook, fund strategiesMirae Asset Investment Managers (India)’s equity funds have experienced a period of underperformance—the first major blip since inception i...
- Analysts back buy-on-dips strategy as Nifty eyes 24,300–24,600Analysts maintain a positive outlook on Nifty, suggesting a buy-on-dips strategy for traders. They see Nifty potentially reaching 24,300 to...
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