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MARATHON PARTICIPATION IN INDIA
India’s running boom has Nike, Asics sprinting for the next $10 billionNike has introduced the Vegam Run, its first running shoe tailored for the Indian market. Priced at Rs 3,795, it aims to attract more consu...
Chef Damu dies at 72; Cooku With Comali judge, Guinness World Record holder and Padma Shri-winning Tamil chefChef Damu death news: Chef Damu, the celebrated Tamil chef and Cooku With Comali judge, has reportedly died at 72 following health complica...
12 Weeks to Go: Your Marathon doesn't start at the starting lineEvery marathon has two timelines. One begins when the starting gun goes off. The other begins weeks earlier, in ordinary moments that rarel...
'Strengthening coordination, readiness': US embassy hails F-35 debut at Tarang Shakti 2026 in IndiaThe second edition of multinational air exercise Tarang Shakti 2026 is underway in Jodhpur, featuring advanced fighter jets like the US F-3...
Guwahati goes the distance, launches international marathon with Rs 1.25 crore purseGuwahati will host its first international marathon on February 7, 2027. This event aims to position Assam as a global sporting destination...
Sable, Kujur, Jyothi in action at Indian Athletics Series finale ahead of Asian GamesIn anticipation of the Asian Games, athletes will participate in the Indian Athletics Series Final, a significant event featuring a prize p...
In a saree and slippers, then barefoot: Actor Madhavan salutes 47-year-old Maharashtra mother who wins marathon to fund daughters' educationPooja Ranveer said her mother is deeply committed to education and has always encouraged her children to study. She recalled that her fathe...
Gaza ceasefire hangs in the balance as Israeli strikes fuel fresh uncertaintyDeadly airstrikes in Gaza killed at least ten people on Wednesday. These attacks occurred just days after U.S. negotiators asked Israel to ...
AMFI announces 5 key initiatives to deepen mutual fund participation and strengthen investor awarenessAMFI has launched five initiatives to deepen mutual fund participation, focusing on investor education, women, smaller cities, first-time i...
Mansukh Mandaviya, Indian Navy Chief flag off INHM 2026 in Delhi; Saina Nehwal, PR Sreejesh laud initiativeUnion Minister Mansukh Mandaviya and Navy Chief Admiral Dinesh K Tripathi flagged off the second Indian Navy Half-Marathon in Delhi. Over 1...
Companies warm up to participative sports as fitness awareness make business senseWith an increasing number of people lacing up their sneakers and hitting the pavement, India is witnessing a boom in participatory sports s...
Mumbai Marathon: 65,000 run for a change tomorrow could bringOver 65,000 participants joined the 20th Tata Mumbai Marathon, highlighting India's growing running culture. The event included full and ha...
Tata Consultancy Services named title partner of London Marathon from 2022Tata Consultancy Services (TCS) has been a technology partner of the London Marathon since 2016, and now as title partner will continue to ...
Airtel Delhi Half Marathon on Nov 29, organisers to provide bio-secure zones for elite runnersOne of the first global sporting events to be hosted by India during the COVID-19 pandemic, Airtel Delhi Half Marathon will maintain all ma...
Mobile discovery app Xploree ties up with Hyderabad Marathon to boost fitnessXploree, the discovery app is helping the marathon participants to discover and boost their fitness levels through various measures.
Over 5,000 participants to run in Goa MarathonThe fifth edition of half Marathon here will kick off tomorrow from the Sports Authority of Goa ground, Campal, organised by the El Shaddai...
How Rashesh Shah, CEO of Edelweiss Group, became the marathon manRashesh Shah clocked 2:05:53 at an average speed of 10.01 kmph in the half marathon. However, he had participated in the full marathon the ...
Get inspired! Here's why these top bosses love runningWhether it is a casual jog or participating in marathons, running is the simplest favour you can do for your body. Four top business execut...
Mumbai Marathon 2014: Mumbai begins with a grand runThe Mumbai Marathon 2014 brings out the best of India's business capital once more. Kenyans swept the race but India Inc won the eyeballs.
- Do marathons have mass brand value?
Is marathon popular enough in India for mass brands to be associated with, or is it an elitist sport with no mass appeal?