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Unleash anime spirits: India must tap the fast-growing global animation market as part of its orange economy pushAnime's global appeal is skyrocketing, with international markets now driving over half of its revenue. This boom is fueled by streaming pl...- JioHotstar’s TADKA crosses 100 million users as short-form premium content gains tractionJioHotstar's TADKA platform has reached 100 million users. This milestone highlights the growing popularity of short-form video content in ...
- Assam emerges as concert hub; Rs 700 crore opportunity seen in 5 yearsAssam is becoming a top live entertainment hub in India. Progressive policies and infrastructure are boosting the economy and tourism. A re...
- Ambani’s Jiostar platform bets big on all-AI seriesJioStar, the streaming venture backed by Reliance and Disney, plans to significantly expand AI-generated content on JioHotstar after the st...
- India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
- Instagram emerges as platform for anti-caste Indian artDalit and Bahujan artists are reshaping the landscape of digital expression, turning social media into dynamic exhibitions of resistance. T...
- Brands must adapt to permanent disruption as AI reshapes marketingWPP Media India declared brands face "permanent disruption" due to AI, quick commerce, and evolving consumer behavior, reshaping marketing ...
- NBC pulls plug on Jimmy Fallon’s show after ratings collapse: What went wrong with ‘On Brand’?The On Brand with Jimmy Fallon revolved around a simple yet unconventional concept: transforming marketing into a reality competition. The ...
- Tiny tales draw big bets from top film studiosMajor production houses are exploring micro-drama format as a test bed for IP and branded content opportunities.
- Beyond the Boundary: AI, influencers rewrite the cricket playbookCricket in India is becoming more than just a sport. Broadcasters and streaming services are creating new shows and content around crickete...
- Salman Khan’s heroine became an overnight superstar. However one decision destroyed her career. Where’s Chandni today?Sanam Bewafa's 1991 success launched Chandni as an overnight sensation. However, a restrictive three-year contract with director Saawan Kum...
- ‘You can’t please everyone’: OnlyFans star Kayla Jade reveals wildest requests from paying clientsKayla Jade's client offered cash just to watch her eat: Australian OnlyFans creator Kayla Jade has revealed the strangest client requests s...
- India’s microdrama market braces for new wave of competitionThe market, currently estimated at $300 million, is projected to exceed $3 billion by 2030. Unlike traditional long-form shows, these are v...
- Applause Entertainment, Story TV partner to tap India’s microdrama boomIn an exciting collaboration, Applause Entertainment and Story TV are uniting to revolutionize the way we consume drama on our phones. They...
- Luxury screens, lounges & nail bars: PVR Inox’s new Cinemagic in DelhiThe Pitampura cinema is the second property developed under the company’s asset-light model, wherein investment is shared between the mall ...
- Audio entertainment gains ground as daily listening surges: SurveyA recent survey by Pocket FM reveals audio series are gaining significant traction in India, particularly among young adults. Nearly half o...
- PVR Inox bets on ‘smart screens’ in small towns as multiplex growth slowsPramod Arora, CEO, growth & investment at PVR Inox, said the company is pursuing a dual-track strategy by expanding its mainstream multiple...
- India’s streaming platforms tap gaming craze to expand viewershipStreaming platforms are experimenting with a variety of formats, from unscripted bootcamp-style shows to fictional dramas. This reflects a ...
- Pocket FM secures $16 million in debt funding from Silicon Valley BankThe company said that with this additional capital infusion, it will look to double its strategic priorities to strengthen its audio series...
- Pocket FM raises $22.4 million in Series B funding led by LightspeedThe startup plans to use the fresh capital to scale up operations, build a community of content creators, expand its presence across geogra...
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