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MADISON AD AGENCY
Can Netflix afford to skip ads in India any longer?While most Indian streaming platforms have adopted hybrid ad-supported and subscription models due to high churn, Netflix remains an ad-fre...
Wondrlab in talks to acquire Madison World from Sam Balsara in Rs 1,000 crore dealMarketing network Wondrlab is reportedly in the final stages of acquiring homegrown advertising major Madison World for approximately ₹1,00...
Madison asks court to quash antitrust probe into the ad agencyMadison Communications is challenging an antitrust investigation. The advertising agency claims its executives were questioned illegally wi...
Ajit Varghese to replace Vikram Sakhuja as Madison's Group CEO – Media & OOHMadison Media welcomes Ajit Varghese, former JioStar Head of Revenue, as Partner and Group CEO – Media & OOH, succeeding Vikram Sakhuja. Va...
Global cos eye majority in Madison's ad businessPublicis Groupe and Havas Network are both in discussions with Madison World, founded by Sam Balsara, to acquire a majority stake in its ad...
Madison to handle BJP media account once againMadison will create media planning and buying strategy for BJP for all mass media, including print, television and radio, sources said. Bal...
Sam Balsara revives talks to sell Madison World's 75% stake in Madison Media and OutdoorBalsara is also in talks with other advertising networks, including Dentsu Aegis Media, WPP has outbid Dentsu in price and is likely to clo...
Airtel dials top media agencies for advertising pitchAirtel has been calling for media pitches once every five years and the last time it reviewed the account was in early 2010.
Sam Balsara owned Madison Media negotiating with Dentsu, WPP for saleMadison Media, the only major Indian ad agency that doesn't still have a foreign partner, is negotiating with Japanese advertising behemoth...
- Top ad agencies like McCann Erickson, JWT & DDB Mudra buck trend, go hiring
DDB Mudra Group has hired close to 100 people over the last five months. McCann Erickson will bring in the same number of people in the nex...
- Madison inks JV to launch Trevor Beattie’s BMB in India
Madison Media on Tuesday announced that it had inked 50:50 joint venture to launch UK-based Beattie McGuinness Bungay (BMB) in India.
- Emvies ’10: Mindshare is media agency of the year
Mindshare India bagged the media agency of the year at the Emvies 2010, Bombay Ad Club's annual awards for effectiveness in marketing.
- Mindshare bags top honours at Emvies 2008 media awards
WPP-owned media agencies sweeped the Ad Club of Bombay’s Emvies 2008 media awards-presented on Monday July 28 evening in Mumbai-with Mindsh...
- Sam Balsara snaps up 51% in WPP arm Mediacom
P&G India decided to award its communication planning and buying AOR to the Madison-Mediacom combin while Sam Balsara has acquired 51% in t...
Staying alone is certainly tough, but life is tough tooMr Balsara, Madison Group’s chairman & managing director, met up with ET recently and shared his thoughts on challenges for the Rs 22,700-c...
- Admen debate next target of global conglomerates
The US-based global ad agency conglomerate, the $6.2-billion Inter Public Group’s (IPG) recent buy of Lintas’ majority stake to gain full c...
- Madison offers Esops to key employees
The largest Indian-owned media services independent, Madison has consistently been ranked in the top three in Brand Equity’s annual Ad Agen...