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LINEAR TELEVISION VIEWERSHIP
Will Zee Entertainment’s FIFA World Cup deal turn the needle for its 3.3 crore shareholders?Zee Entertainment Enterprises pulled off a surprise win by securing India's broadcast and digital rights for multiple FIFA events through 2...- Live sports score big, keep fans glued across big & small screensIndia's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...
- Zee hits 48-week TV share high on Hindi, regional gainsZee Entertainment Enterprises' television network reached an 18.6% market share in urban India. This marks a 48-week high. Gains were seen ...
- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
- Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...
- Reliance bets big on AI to drive next phase of growth for entertainment businessReliance Industries is making artificial intelligence central to its media and entertainment business. The company aims to be India's top e...
- No broadcaster for World Cup? What FIFA’s India standoff could really costAs FIFA gears up for the 2026 World Cup, it encounters a broadcasting conundrum in India. Following a surge in online viewership during the...
- TATA IPL 2026 clocks record 1.1 billion reach across TV and digital platforms: JioStarTATA IPL 2026 has achieved a record 1.1 billion viewers across TV and digital platforms. Audience engagement is growing steadily. Digital r...
- No World Cup 2026 telecast in India, China? Here's why FIFA faces broadcast crisis in world's two most populous countriesFIFA has concluded agreements with broadcasters in over 175 territories globally, it said in a statement to Reuters.
- Football: FIFA faces World Cup broadcast crisis as India's Reliance offers $20 mln, China deal unannouncedIn an unprecedented twist, soccer enthusiasts in India and China are bracing for a World Cup viewing crisis. Negotiations for broadcast rig...
- IBDF backs MIB TV rating guidelines, seeks extended timelines for rolloutThe Indian Broadcasting and Digital Foundation is requesting an extension to implement new television rating rules. Key provisions regardin...
- TRAI begins free streaming TV regulation consultations after MIB reference, flags regulatory gapsIndia's telecom regulator TRAI is proposing new rules for streaming services like FAST. This aims to create a level playing field with trad...
- Unified ad tracking needs wider buy-in to succeedA new cross-media advertising measurement system from BARC and Nielsen aims to give brands a single view of campaign reach across TV and di...
- BARC India, Nielsen launch cross-media ad measurement solutionIn a groundbreaking collaboration, BARC and Nielsen have unveiled BARC | Nielsen ONE Ads, a cutting-edge solution designed for advertisers ...
- India-New Zealand final ad rush: JioStar seeks Rs 50L for 10-sec spotMedia buyers said the broadcaster was quoting a premium because advertising inventory for the final is limited, while viewership has risen ...
- Sony Pictures Networks India explores South push amid slowdown in Hindi marketThe company operates 28 linear television channels across Hindi, English, Marathi, and Bangla, spanning general entertainment, movies, kids...
- JioStar sees early signs of ad spend recovery after GST rate changesIndustry execs project incremental ad spend of around ₹5,400 cr as festive season revives consumer demand in FMCG, durables and auto sectors
- JioStar Q2FY26 net profit at Rs 1,322 croreJioStar reported a net profit of ₹1,322 crore for the September quarter, driven by strong performance across sports and entertainment. The ...
- Add CTV views in audience measurement, BARC toldThe I&B ministry has urged BARC to integrate Connected TV (CTV) viewership into its measurement framework to enhance the system as consumer...
- India vs England series opens with record-breaking Test viewership on JioHotstarThe opening Test of India's series against England achieved record digital viewership on JioHotstar, reaching 89.1 million viewers with 13....
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