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KABADDI LEAGUE AUDIENCE REACH INDIA
Late kick-offs drag FIFA World Cup 2026 TV ad volumes down 14% in IndiaThe FIFA World Cup 2026 saw a significant drop in linear TV advertising in India, with unfavorable match timings and a paywall on ZEE5 impa...
Alpha Twitter review: Netizens call Alia Bhatt, Sharvari's action movie 'average'. Hails Hrithik Roshan's cameoThe YRF Spy Universe's latest, Alpha, featuring Alia Bhatt and Sharvari as elite agents, has opened to a mixed reception. While praised for...
Balti OTT release date confirmed: When and where to Shane Nigam, Shanthnu Bhagyaraj’s Malayalam action movie onlineShane Nigam and Shanthnu Bhagyaraj's Malayalam sports drama, Balti, is set for its digital premiere, nearly nine months after its theatrica...
Broadcasters in a fix as weekly rating suspension disrupts Rs 40,000 crore ad marketIndia's ₹40,000 crore TV advertising market faces disruption as weekly ratings are suspended. Advertisers must now rely on historical data,...
T20s here to stay, not so sure about ODIs: R AshwinIndian spin legend Ravichandran Ashwin believes the European T20 Premier League is vital for cricket's global expansion, especially with it...
Beyond traditional advertising: Make your brand reach business decision makersReaching the right audience today requires more than a successful campaign. As brands look to engage decision-makers in meaningful ways, in...
Box office collections at multiplexes rise 21% in H1 2026: MAIIndian multiplexes witnessed a significant 21% year-on-year surge in box office collections during the first half of 2026. This robust grow...
Zee Entertainment secures Germany's top-tier football league Bundesliga media rights in India for the next five yearsZee Entertainment Enterprises has secured exclusive Indian broadcast and digital rights for Germany's Bundesliga football league for five y...
Legacy studios bet on mobile-first entertainment for next growth phaseIndia's established media giants like Yash Raj Films, Zee Entertainment, and Saregama are strategically investing in digital-first platform...
Beyond Sectors: Independent categories recognising India's cross-border leadersThe Independent Categories at the Payoneer India Cross-Border Excellence Awards 2026 recognise businesses creating global impact beyond ind...
Kotak reclaims India ECM lead with mega deals on horizonKotak has reclaimed the top position in India's equity capital markets league tables, driven by strong deal execution. With several large p...
Yash Raj Films makes first bet on vertical entertainment with Rusk Media investmentYash Raj Films is venturing into the burgeoning digital-first entertainment space with a strategic investment in Rusk Media. This move sign...
Racquet sport Padel looks to up the game in cricket-crazy IndiaPadel, a sport blending tennis and squash, is rapidly expanding across India, with court numbers soaring and player participation surging. ...
FIFA World Cup 2026 opens US eyes to soccer's global roarThe FIFA World Cup is proving soccer's global dominance, captivating American audiences beyond expectations. Viral moments like goalkeeper ...
India's unbeaten run in AVC Volleyball Cup just the beginning: Head coach Dragan MihailovicIndia's volleyball team achieved a historic semi-final berth at the AVC Men's Cup, climbing to World No. 42. Coach Dragan Mihailovic emphas...
Enhance experience with ads, not ruin itThe integrity of football is at risk with FIFA's introduction of hydration breaks, which double as advertising opportunities. Players and c...
Latest Malayalam OTT releases of the week: Kunddala Puranam to Blast to Muthassi, new movies and shows on Netflix, JioHotstar, Prime Video, SonyLIVWhether you're taking a break from theatres or simply looking for something new to binge-watch at home, Malayalam OTT releases are worth ke...
Beyond brand visibility: Why media partnerships matter for business growth and thought leadershipAs digital advertising becomes more crowded, brands are reconsidering their strategies to reach business audiences and decision-makers. Med...
Omnicom launches Acxiom Fan Graph to help brands better understand sports audiencesOmnicom has unveiled Acxiom Fan Graph, a groundbreaking sports marketing intelligence platform. This innovative solution aims to unify frag...
Sports remains biggest audience aggregator in an era of infinite content: JioStar's Ishan ChatterjeeLive sports remains a powerful audience magnet, reaching over a billion viewers during the IPL. JioStar is using this scale to expand acros...