IPL 2024 audience reach on TV, digital platforms hits a recordIPL 2024 became the largest ever edition in terms of audience reach on TV and digital. The official broadcaster Star Sports recorded an aud...
27 May, 2024, 09.06 PM IST
IPL opening day viewership on strong wicket, hits recordThe opening day on March 22 also witnessed the highest-ever peak TV concurrency of 61 million viewers. Disney Star, which is the official b...
29 Mar, 2024, 12.54 AM IST
Network18's Q1: Revenue up 142% due to IPLViacom18, a company in which Network18's subsidiary TV18 holds a 13.54% stake, has digital rights to the IPL. In the same quarter of the pr...
18 Jul, 2023, 10.48 PM IST
Jio Cinema's penetration jumped 4X on the back of free IPL streamingLatest research shows that Jio Cinema's penetration has seen a massive surge due to their free IPL streaming option. The proportion of new ...
31 May, 2023, 03.43 PM IST
Mukesh Ambani's JioCinema scores high in IPL 2023About 32 million concurrent viewers tuned into the free-to-watch airing of the rain-delayed, then shortened, match, said a spokesperson for...
31 May, 2023, 06.51 AM IST
JioCinema notched concurrent viewership of 2.5 crore during CSK-GT matchCSK made its way to the finals by winning the playoff match by 16 runs. The previous viewership record on JioCinema was 2.4 crore, register...
24 May, 2023, 09.07 AM IST
No more freebies: Ambani's JioCinema to now charge premium subscription for HBO and other contentJioCinema will be charging Rs 999 for a year for the Premium subscription that will let users stream content from studios like HBO and Warn...
13 May, 2023, 01.47 PM IST
IPL fan streams match on JioCinema app from the stadium, and netizens agree with himA video of a man watching the live IPL match on the JioCinema while relaxing in the stadium has been doing rounds and netizens couldn’t agr...
11 May, 2023, 06.59 PM IST
IPL mania drives connected TV ad spots up by 20%CTV ad spots have demonstrated a consistent growth trend, increasing from 78 spots (average ad spots per match) in week 1 to 94 spots (per ...
09 May, 2023, 04.43 PM IST
JioCinema's fan park initiative scales new heightJioCinema's fan park initiative scaled new heights during the weekend, with thousands turning up for four Indian Premier League (IPL) match...
02 May, 2023, 03.13 PM IST
Digital streaming of IPL 2023 gets strong response from advertisersJioCinema, the official streaming partner of IPL matches, has roped in 26 big-ticket sponsors for the tournament. This is the highest numbe...
01 May, 2023, 03.25 PM IST
Rohit Sharma switches to JioCinema from Star Sports as brand ambassadorRohit Sharma has ended his ambassadorship with Star Sports and will promote JioCinema during the 2023 Indian Premier League. Some of the br...
21 Apr, 2023, 11.44 AM IST
CSK vs RCB match notches 24 million concurrent viewers on JioCinemaThis is the highest-ever concurrent viewership for an IPL match, Viacom18 said. JioCinema, the official streaming partner of the IPL, has b...
18 Apr, 2023, 01.11 PM IST
Reliance’s JioCinema may start charging for content after the end of IPLThe likely strategy to start charging for content comes at a time when the conglomerate-owned platform has attracted millions of viewers ba...
16 Apr, 2023, 11.14 AM IST
JioCinema to live-stream IPL 2023 matches at fan parks in more than 35 citiesIn their bid to take cricket to every internet user and every community with access to the internet, JioCinema, the digital rights holder o...
14 Apr, 2023, 07.15 PM IST
IPL is a hit, on TV and digital mediaAccess improvements, marketing campaigns, and close-fought games have led to a significant increase in viewership of the Indian Premier Lea...
14 Apr, 2023, 02.12 PM IST
CSK vs RR match had 2.2 crore concurrent users: Viacom18JioCinema has broken the record for highest concurrent viewership with 2.2 crore viewers in the Chennai Super Kings vs Rajasthan Royals mat...
13 Apr, 2023, 03.39 PM IST