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ED's Parimatch heat reaches Zepto; SPC's India deeptech pushZepto has come under the ED's scanner as part of its probe into Parimatch. This and more in today's ETtech Top 5.- Byju gets jail term; SC backs 28% gaming GSTLegal troubles compounded for Byju Raveendran as a Singapore court sentenced him to six months in jail. This and more in today’s ETtech Top...
- Quick commerce becomes FMCG's biggest online sales channel in IndiaLatest data from companies including ITC Ltd, AWL Agri Business, Tata Consumer Products and Parle Products showed quick commerce accounted ...
- Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
- D2C brands feel the pinch as consumers cut spendingRising input costs and shrinking demand are squeezing smaller brands, with consumer spending projected to drop 5-6% next quarter. D2C brand...
- Bullish on quick commerce, says Walmart CEO John Furner at Flipkart townhallWalmart CEO John Furner expressed strong confidence in India's quick commerce potential during his visit, highlighting Flipkart's aggressiv...
- Air India Maharaja Club: Earn up to 200,000 bonus points for converting reward points under airline's May 2026 offerThe Bonus Points earned during the Points Fest can significantly enhance members’ ability to redeem rewards across Air India’s expanding do...
- Indian brands are disrupting sneakers — one ₹5,000 pair at a time. But can they earn trust?Sneakers are now a fashion statement in India. Local brands are entering the market with competitive prices and cultural relevance. These h...
- Mother's Day Special: How AI, apps are empowering women to manage finances, improve health, build careerWomen are learning to keep pace with the ubiquitous apps and AI, shrugging off dependence on their kids for financial transactions, online ...
- Alia Bhatt signs with Myntra to tap Gen Z in booming beauty segmentMyntra has appointed Alia Bhatt as the face of its platform and beauty business. This move aims to deepen engagement with Gen Z and millenn...
- India’s ‘Lush’ green market is the new battleground for global beauty giantsInternational beauty brands are changing their India strategy. They are now focusing on online sales and reaching customers beyond major ci...
- ED files complaint under FEMA against Myntra Designs and its related companiesThe Enforcement Directorate has filed a complaint under FEMA against Myntra Designs Pvt. Ltd., its related companies, and directors for all...
- Myntra aims to onboard 500 D2C brands under new program to push Make-in-IndiaMyntra revealed plans to onboard 500 D2C beauty and grooming brands by the end of the year through its Beauty Edit initiative. This program...
- Reliance Ind's fashion portal Ajio emerges as a strong rival to Walmart-owned MyntraMore than a dozen global and Indian sellers on both platforms said Ajio is already in the reckoning and many of their businesses have reach...
- Myntra Jabong CEO Ananth Narayanan steps downNarayanan is in discussion with Star TV-owned digital content streaming platform Hotstar for the role of CEO, sources quoted by media repor...
- Flipkart may put eBay to good use for used goodsFlipkart’s entry into the online second-hand products business will pit it directly against QuikrBazaar and OLX in a largely unorganised ma...
- Myntra will give you cashback if you opt for delayed delivery"If you can take delayed delivery of 2-5 days, we will give you certain amount back," Myntra chief product officer Ambarish Kenghe told ET.
- Myntra eyes 10 fold rise in daily GMV during EORS on January 2-3Myntra today said it expects its daily GMV (gross merchandise value) to go up by 10 times during the "End of Reason Sale" (EORS) to be held...
- Myntra to unveil new ‘social’ app, will emulate mall shopping experience on mobile devicesThe Flipkart-owned online fashion retailer is aiming to double the gross merchandise value of goods sold on the platform to $1 billion in 2...
- Flipkart, Myntra rope in Ace Turtle to bring in more global brandsFlipkart and Myntra have mandated Bangalore-based e-commerce consultancy firm Ace Turtle to bring a host of global fashion brands to ramp u...
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