JioStar rolls out JAMS, betting on GenAI to reshape premium content productionJioStar, Reliance's media arm, has launched JioStar GenAI Media Studio. This platform uses artificial intelligence to create premium conten...
19 Jun, 2026, 03.08 PM IST
Sports remains biggest audience aggregator in an era of infinite content: JioStar's Ishan ChatterjeeLive sports remains a powerful audience magnet, reaching over a billion viewers during the IPL. JioStar is using this scale to expand acros...
18 Jun, 2026, 12.02 PM IST
Live sports score big, keep fans glued across big & small screensIndia's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...
16 Jun, 2026, 08.08 PM IST
JioStar says IPL 2026 crossed 1.2 billion viewers, final most watched everIPL 2026 set a new viewership record, reaching over 1.2 billion people across TV and digital platforms. The tournament recorded 870 billion...
15 Jun, 2026, 05.31 PM IST
IPL 2026 becomes most-watched season ever, reaching over 1.2 billion viewersThe 2026 Indian Premier League set a new viewership record. Over 1.2 billion people watched the tournament across television and digital pl...
15 Jun, 2026, 05.07 PM IST
Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
11 Jun, 2026, 01.08 AM IST
'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...
08 Jun, 2026, 06.14 PM IST
IPL: RCB played in all matches that had over 400 million viewersRoyal Challengers Bengaluru's brand profile has strengthened after winning its maiden IPL title in 2025 and defending it in 2026. A recent ...
08 Jun, 2026, 12.38 AM IST
In Manav Suthar versus Harsh Dubey, pin great Ravichandran Ashwin has his eyes on the latterIndia spin great Ravichandran Ashwin is keen to see Harsh Dubey debut against Afghanistan. Dubey's strong domestic and IPL performances mak...
04 Jun, 2026, 01.57 PM IST
Living a dream: Rookie Harsh Dubey looks forward to rubbing shoulders with Virat Kohli and Rohit SharmaHarsh Dubey, a new Indian all-rounder, is thrilled about his first national call-up for the Afghanistan series. He anticipates playing alon...
03 Jun, 2026, 11.48 AM IST
How Vaibhav Sooryavanshi father’s simple advice helped him to become Indian cricket’s ‘baby boss’Young cricketer Vaibhav Sooryavanshi made IPL history with five major awards. His father, Sanjeev Sooryavanshi, ensured constant practice, ...
02 Jun, 2026, 01.50 PM IST
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
02 Jun, 2026, 01.30 PM IST
IPL 2026: "Locked into his bubble": AB de Villiers impressed by Vaibhav Sooryavanshi after Eliminator heroicsFormer South Africa cricketer AB de Villiers has lauded teenage batter Vaibhav Sooryavanshi for his sensational knock in the Eliminator aga...
28 May, 2026, 02.31 PM IST
JioStar losses weigh less on Disney as India JV performance improvesWalt Disney Company's stake in its India joint venture with Reliance Industries JioStar shows reduced losses. The March 2026 quarter saw a ...
25 May, 2026, 06.35 PM IST
RCB vs SRH: Virat Kohli enjoys aggressive Australian-style intensity on field: Irfan PathanFormer India cricketers Irfan Pathan and Virender Sehwag shared their views on recent Indian Premier League matches. Pathan downplayed a he...
23 May, 2026, 12.17 PM IST
Aditya Birla Group bets big on IPL boom, says media rights frenzy is far from overAditya Birla Group sees strong future growth for Indian sports. The group believes IPL media rights will keep increasing in value. This is ...
22 May, 2026, 07.08 AM IST
TATA IPL 2026 clocks record 1.1 billion reach across TV and digital platforms: JioStarTATA IPL 2026 has achieved a record 1.1 billion viewers across TV and digital platforms. Audience engagement is growing steadily. Digital r...
15 May, 2026, 12.35 PM IST