Disney Star, the official TV broadcaster of Tata IPL announced that the IPL 2023 playoffs broke previous records, achieving a 44% increase ...

As viewers returned to their TV screens for the sixth time in three years, they found other distractions when India returned to a more norm...

According to BARC data, both Asia Cup 2022 and the Australia tour had 13% more viewers than similar series in the past, while the South Afr...

On Women's IPL, Shah said that it will start with either five or six teams in the first edition. He also said that there has been a viewers...

This season, only two matches—the opening match between Chennai Super Kings and Kolkata Knight Riders, and the Sunday evening match between...

According to data by television ratings agency Broadcast Audience Research Council (BARC), an average 105 million unique viewers watched 17...

The overall valuation of the IPL ecosystem stood at Rs 45,800 crore in 2020, down from Rs 47,500 crore in 2019, as per the IPL Brand Valuat...

Star Sports and Football Sports Development Limited (FSDL), the holding company of ISL, introduced a series of technological innovations th...

Total consumption of IPL recorded 23% increase with over 405 million viewers spending 400 billion minutes watching IPL matches.

The data has been sourced from Broadcast Audience Research Council (BARC) India and the coverage in five regional languages --- Hindi, Beng...

Despite the Covid-19 outbreak, the broadcaster was expecting the IPL to outperform all previous records this season and had held on to ad r...

IPL, one of the biggest cricketing properties in the country also a fanfare for advertisers’ draws a high number of female viewers. The luc...

The first seven matches of IPL 2020 clocked a cumulative reach of 269 million, out of a total TV universe of 836 million, across the 20 cha...

Star India is airing IPL live across 20 channels, including standard and high-definition (HD) feeds, compared to 25 channels last season.

Star India had originally increased ad rates by around 20% for IPL 2020, compared to last year, when its sales team started going to the ma...

As per the latest BARC India report, the news genre viewership was up 43% during the first 26 weeks this year, compared to the correspondin...

The prospects of a full-fledged 13th edition of the Indian Premier League are becoming bleaker by day, as the number of Covid-19 patients i...