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INTERACTIVE SHOPPABLE STOREFRONTS
Glance to be integrated by default on Android TVs in US, India, Japan in partnership with GoogleUnder the collaboration, Glance will transform idle TV screens into interactive shoppable storefronts across fashion, travel, food, wellnes...
Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
Myntra launches Glamstream to fuel next phase of content-led commerce, eyes 15 % uptick in engagementElevating its content-commerce strategy a notch higher, Myntra on Saturday announced the launch of Glamstream, a one-of-its-kind shoppable ...