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INDIGO BRAND REPUTATION
Willie Walsh will have to repair IndiGo's image before driving global expansionWillie Walsh’s appointment as CEO of IndiGo is seen as a move to drive global expansion, but he faces the immediate challenge of repairing ...
Jefferies cuts IndiGo target price to Rs 6,035 due to business disruptionJefferies cut IndiGo’s target price to ₹6,035 from ₹7,025, citing operational disruptions and higher costs that will dent near-term earning...
Saare Zameen Par: IndiGo’s 19-year promise of predictability comes undoneIndiGo, a brand built on 19 years of discipline and predictability, suffered its worst reputational blow due to a wave of flight cancellati...
HSBC on IndiGo: No structural damage, no de-rating. Here's all you need to knowIndiGo’s worst operational meltdown led to thousands of cancellations, rising costs and reputational strain, but HSBC says the airline’s lo...
What's in a name! M&M rebrands e-SUV to 'BE 6' amid trademark dispute with IndiGoMahindra & Mahindra is rebranding its electric SUV from "BE 6e" to "BE 6" after a trademark infringement lawsuit from IndiGo Airlines. Mahi...
Why India's biggest airline and top SUV maker are locking horns over an alphanumeric numberInterGlobe Aviation, IndiGo's parent company, has sued Mahindra Electric Automobiles for trademark infringement. The dispute is over Mahind...
IndiGo drags Mahindra Electric to court for trademark infringement of its 6E codeIndiGo's parent company, InterGlobe Aviation, has approached the Delhi High Court, claiming Mahindra Electric Automobiles has infringed on ...
Ace investor Vijay Kedia warns IndiGo: 'Don't let arrogance...'Vijay Kedia has voiced serious concerns regarding IndiGo Airlines, criticizing its declining customer service and frequent flight delays. I...
Prepare the air for Air IndiaStatutory scrutiny by the Competition Commission of India (CCI) of the mergers of Air India with Vistara and Air India Express with AIX Con...
Can demand revival pave the way to profitability for IndiGo?As the economy opened and operations resumed partially, fuel price and other expenses were higher than the revenue the company was generati...
Indigo Paints IPO: Analyst views, peer comparisons, management commentariesIndigo Paints IPO, which opens for subscription on Monday, has a price band of Rs 1,488-1,490 a share.
No room for error: How to manage brand reputationFor SMEs, the most effective approach to managing brand reputation involves promoting your company honestly, implementing customer experien...
Infibeam to launch Sintex’s online B2C platform for consumerThe onlineB2C platform will cater the on-demand customer purchase of Sintex brand Products.
Air India, SpiceJet, Jet Airways top in reputation rankingsAmong the international carriers, it is Singapore Airlines that leads the ranking, followed by Etihad and Emirates, says TRAResearch-BlueBy...
IVFA invests $30 million in deGustibus HospitalityIndia Value Fund Advisors (IVFA) has invested around Rs 190 crore in chef Rahul Akerkar-founded deGustibus Hospitality, which runs 15 popul...
New-age Indian brands are cheek to cheek with one another!New-age Indian brands are engaging in repartee with each other on social media a refreshing change from stuffy official communication.
The secret of Indigo’s consistent profitsHow does the airline turn in profits year after year in one of the world’s toughest markets where competitors are struggling?
- Publicis Groupe acquires Mumbai-based Convonix
Publicis Groupe today said it has acquired Mumbai-based digital marketing consulting Convonix for an undisclosed sum.
Can India's budget airline 'IndiGo' emerge as a winner in International market?India's biggest budget carrier prepares to fly international. But, Will its trusted domestic ops help succeed in a cutthroat market?
- JetLite wants to retain Sahara's Indian feel
Jetlite, the low cost carrier of Jet Airways, is taking the service positioning route instead of low fare, to beat competition in this spac...